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WSJ: Early market research indicates [HGAME] is likely to exceed the box-office results of the first "Twilight" film

Posted by: Antibody on Feb 21, 14:33

http://online.wsj.com/article/SB10001424052970204131004577234122800601412.html

"Unlike 'Twilight,' this franchise is skewing more and more male every week in terms of Nook and Amazon sales," said Joel Weinshanker, chief executive of National Entertainment Collectibles Association Inc., the company manufacturing the "Hunger Games" memorabilia. "The male buyers have really ratcheted up."


Tag(s): HGAME

WSJ: Early market research indicates [HGAME] is likely to exceed the box-office results of the first "Twilight" film Antibody Feb 21, 14:33

and of course "early market research" is always right {nm} PaulBuxton2011 Feb 21, 14:52

Then again, book buyers doesn't always translate to movie watchers. But I'm optimistic. {nm} BorderLand Feb 21, 14:55

I think it's a little early for me to believe this. {nm} grammar Feb 21, 15:03

and "unlike twighlight" , it is not fantasy romance novel aimed at teen females, so should we be suprised that it is skewing more Males? PaulBuxton2011 Feb 21, 15:04

Well, having just read it after my girlfriend, we are both excited to see it for different reasons... PRodQuanta Feb 21, 15:10

Elizabeth Banks isn't naked in it... just FYI. {nm} TheWeekendWarrior Feb 21, 18:34

ROFLOL! {nm} accountant_4_Jesus Feb 21, 19:07

Women (20-55) may be a bigger audience than teen females. I have no data to confirm but FB and 'real' friends plus woman's intuition make it grammar Feb 21, 15:18

with a less than R rating, all the cool 'guy'/battle royale stuff is gonna be missing. no blood, raw language, sex, etc... meh. {nm} adrenalin112 Feb 21, 15:45

PG-13 franchises make more money than R. {nm} Antibody Feb 21, 15:55

i was debating the attraction of 'males' to this flick, not overall BO dollars. theres no mistaking HGAME is a girl flick, this isnt TDK. {nm} adrenalin112 Feb 21, 16:04

Attraction equals box office. PG-13 rated films attracted more males than R-rated films. {nm} Antibody Feb 21, 16:20

what point are you arguing with me here dmac? just the generalism that pg13 makes more money overall than R?? no kidding. adrenalin112 Feb 21, 16:44

You're the one who brought up the R-rating is needed to attract guys. Who cares about Matrix and 300. Look at Harry Potter, Spider-Man.. {nm} Antibody Feb 21, 16:55

HPOT & Spidey are male targeted titles. eh, my fault i'm trying to figure out a way that i could talk myself into looking adrenalin112 Feb 21, 17:00

They are 4 Quad movies. Even if they are 60% males, 40% females still translate into more women in attendance than most romcoms. {nm} Antibody Feb 21, 17:08

It's okay. At least the BR blu-ray comes out in a month. {nm} Jelly Feb 21, 18:12

The Change-Up was also R-rated, and bombed. From what I can remember, most of the audience for that movie was also male. accountant_4_Jesus Feb 21, 17:53

machete, piranha, death race all other recent guy R movies that did terrible. What im simply saying is that i dont see HGAME offering adrenalin112 Feb 21, 17:59

I might have to reread the series more carefully, I missed the sex! {nm} stevie1der328 Feb 21, 16:10

I don't see girls lining up like Twilight for this film... b4bad Feb 21, 15:19

That's impressive but not shocking considering the hype. {nm} thatpj Feb 21, 15:34

Jennifer Lawrence, Liam Hemsworth and Josh Hutcherson are going on a multi-city meet and greet mall tour AFRAMFund Feb 21, 15:54

too bad early tracking is 50 mil {nm} nero5150 Feb 21, 16:01

What tracking? If the answer is RS, I wouldn't put to much weight on it. {nm} BionicMoron Feb 21, 16:07

no special effects ,wolves,stuff like that,seems like mostly story. {nm} astorm99 Feb 21, 18:14

Have you actually read the books? There is FX stuff in it. {nm} TheWeekendWarrior Feb 21, 18:49

I believe it and have expected it for some time. Fans of this are absolutely RABID. {nm} MiyazakiFan Feb 21, 18:56





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