ANNOUNCEMENT: Sign-In with Facebook is currently unavailable. Please use your HSX username to login. Sorry about the inconvenience.

HSX Forums: Movies Board






LAT: Trackings for [BATM3] is higher than BATM2, but running slightly behind 'Avengers'

Posted by: Antibody on Jun 28, 15:26

http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-dark-knight-rises-tracking-20120627,0,2540493.story

The percentage of people in the U.S. and Canada who said they were "definitely interested" in seeing the Batman movie, or listed it as their "first choice" among upcoming releases, was virtually identical to the percentage for "Avengers" three weeks before its debut -- at 64% and 22%, respectively.

When "first choice" is sliced by demographic category, "The Dark Knight Rises" is stronger among men, while "The Avengers" was initially generating more excitement among women.

The only category in which "The Dark Knight Rises" lagged significantly behind "Avengers" is that of "unaided awareness" -- the percentage of people who could list it as an upcoming release without any prompting. The figure for the third Batman movie is 8%, compared with 13% for Avengers at the same point in time.

...

Its "definite interest" and "first choice" figures are even slightly higher than those of 2009's "The Dark Knight," which opened to $158.4 million. The people who have seen the data expect that "The Dark Knight Rises" will have a massive opening of more than $150 million and could approach the "Avengers" record.


Tag(s): BATM3

LAT: Trackings for [BATM3] is higher than BATM2, but running slightly behind 'Avengers'   Antibody on Jun 28, 15:26

How does tracking compare with Hunger Games? {nm}   Tanker on Jun 28, 16:40





Post a Reply

To post to the forums you must first login!

Cantor Exchange
The Snowden Files (SNWDN) 100000 18.43 (+0.55)         Entourage (ENTOR) 100000 27.25 (+0.49)         The Big Short (BIGSH) 100000 24.97 (-0.25)         Entourage (ENTOR) 100000 27.25 (+0.49)         FOX: Gotham (GOTHAM) 25 21.99 (0.00)         Nightcrawler (NTCRW) 2214 28.63 (+0.01)         Dirty Grandpa aka Driving Dick K (DRTGP) 88509 21.95 (+0.08)         Birdman (BIRDM) 100000 23.00 (-1.39)         Paranormal Activity: The Ghost D (PNAC5) 100000 26.75 (+1.46)         Cut Bank (CUTBN) 100000 0.59 (0.00)         The Crow (TCROW) 100000 9.70 (+0.98)         The Purge 3 (PURG3) 99999 30.49 (-1.30)         Paranormal Activity: The Ghost D (PNAC5) 100000 26.75 (+1.46)         The Crow (TCROW) 100000 9.70 (+0.98)         Gabriel Iglesias (GIGLE) 20000 55.12 (-0.13)         Jessabelle (JESAB) 100000 5.13 (+0.27)         Steve Jobs (SJOBS) 100000 28.50 (+0.99)         Paranormal Activity: The Ghost D (PNAC5) 100000 26.75 (+1.46)         Gone Girl $120M Blockbuster Warr (GONEG.BW) 20000 8.59 (+0.06)         Jessabelle (JESAB) 100000 5.13 (+0.27)         Life's a Breeze (LFBRZ) 100000 0.42 (0.00)         Big Eyes (BIGEY) 100000 20.81 (-0.39)         Trainspotting 2 (TSPO2) 100000 1.94 (-0.08)         Yucatan (YUCAT) 100000 21.13 (+0.74)         The Crow (TCROW) 100000 9.70 (+0.98)         The Incredibles 2 (NCRD2) 1 109.24 (-0.78)         The Purge 3 (PURG3) 99999 30.49 (-1.30)         Tusk (TUSK) 250 1.72 (-0.02)         Jessabelle (JESAB) 99996 5.13 (+0.27)         The Crow (TCROW) 100000 9.70 (+0.98)         CW: The Flash (TFLASH) 25 21.04 (0.00)         Jessabelle (JESAB) 100000 5.13 (+0.27)         Halloween 3 (HALW3) 100000 6.30 (+0.23)         The Incredibles 2 (NCRD2) 100000 109.24 (-0.78)         Steve Jobs (SJOBS) 100000 28.50 (+0.99)         Paranormal Activity: The Ghost D (PNAC5) 100000 26.75 (+1.46)         Cover Girl (COVRG) 100000 0.31 (0.00)         Halloween 3 (HALW3) 100000 6.30 (+0.23)         Citizenfour (CTZNF) 100000 1.59 (-0.71)         Michelle Monaghan (MMONA) 20000 20.45 (-0.08)         Clerks III (CLRK3) 10000 8.50 (-0.46)         The Mechanic 2 (MCHN2) 100000 16.38 (-0.79)         Citizenfour (CTZNF) 100000 1.59 (-0.71)         Paranormal Activity: The Ghost D (PNAC5) 100000 26.75 (+1.46)         Big Eyes (BIGEY) 100000 20.81 (-0.39)         The Purge 3 (PURG3) 100000 30.49 (-1.30)         The Purge 3 (PURG3) 100000 30.49 (-1.30)         Days and Nights (DAYNT) 100000 0.21 (0.00)         Suite Francaise (SUIFR) 100000 3.97 (-0.24)         Birdman (BIRDM) 100000 23.00 (-1.39)