ANNOUNCEMENT: We're currently implementing a solution for the login issue. Thank you for your patience.

HSX Forums: Movies Board






LAT: Trackings for [BATM3] is higher than BATM2, but running slightly behind 'Avengers'

Posted by: Antibody on Jun 28, 15:26

http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-dark-knight-rises-tracking-20120627,0,2540493.story

The percentage of people in the U.S. and Canada who said they were "definitely interested" in seeing the Batman movie, or listed it as their "first choice" among upcoming releases, was virtually identical to the percentage for "Avengers" three weeks before its debut -- at 64% and 22%, respectively.

When "first choice" is sliced by demographic category, "The Dark Knight Rises" is stronger among men, while "The Avengers" was initially generating more excitement among women.

The only category in which "The Dark Knight Rises" lagged significantly behind "Avengers" is that of "unaided awareness" -- the percentage of people who could list it as an upcoming release without any prompting. The figure for the third Batman movie is 8%, compared with 13% for Avengers at the same point in time.

...

Its "definite interest" and "first choice" figures are even slightly higher than those of 2009's "The Dark Knight," which opened to $158.4 million. The people who have seen the data expect that "The Dark Knight Rises" will have a massive opening of more than $150 million and could approach the "Avengers" record.


Tag(s): BATM3

LAT: Trackings for [BATM3] is higher than BATM2, but running slightly behind 'Avengers'   Antibody on Jun 28, 15:26

How does tracking compare with Hunger Games? {nm}   Tanker on Jun 28, 16:40





Post a Reply

To post to the forums you must first login!

Cantor Exchange
Deepwater Horizon (DPWTH) 30000 54.02 (-1.17)         Murder on the Orient Express (MOTOE) 100000 43.29 (+0.28)         55 Steps (55STP) 29000 2.99 (+0.29)         On Chesil Beach (CHESL) 100000 4.13 (+0.01)         Papillon (PAPIL) 100000 17.25 (-0.10)         CBS: The Great Indoors (TGINDR) 20000 10.01 (+0.01)         Come And Find Me (CMFNM) 100000 1.19 (+0.02)         CBS: Pure Genius (PURGEN) 20000 10.02 (+0.02)         CBS: Man with a Plan (MWPLAN) 20000 9.99 (-0.01)         Come And Find Me (CMFNM) 100000 1.19 (+0.02)         Deepwater Horizon (DPWTH) 100000 54.02 (-1.17)         Miss Peregrine's Home for Peculi (PRGRN) 100000 70.57 (-0.99)         Asa Butterfield (ABUTT) 20000 41.51 (0.00)         Keep Watching aka Home Invasion (HMINV) 100000 6.86 (+0.94)         Murder on the Orient Express (MOTOE) 100000 43.29 (+0.28)         Keep Watching aka Home Invasion (HMINV) 100000 6.86 (+0.94)         Eva Green (EGREE) 20000 58.01 (-0.14)         Oliver! (OLIVR) 99999 5.77 (-0.04)         Judi Dench (JDENC) 1 86.81 (0.00)         The Late Bloomer (LBLMR) 100000 0.15 (+0.02)         CBS: The Great Indoors (TGINDR) 20000 10.01 (+0.01)         CBS: Pure Genius (PURGEN) 20000 10.02 (+0.02)         Masterminds (LOMIS) 3333 16.17 (-0.25)         CBS: Man with a Plan (MWPLAN) 20000 9.99 (-0.01)         The Space Between Us (OUTTW) 100000 29.25 (+0.88)         The Space Between Us (OUTTW) 100000 29.25 (+0.88)         Goodbye Christopher Robin (GBCR) 100000 17.65 (+0.57)         Goodbye Christopher Robin (GBCR) 100000 17.65 (+0.57)         Keep Watching aka Home Invasion (HMINV) 100000 6.86 (+0.94)         Keep Watching aka Home Invasion (HMINV) 100000 6.86 (+0.94)         Denial (DENIL) 100000 1.43 (+0.02)         All I See Is You (AISIY) 100000 5.39 (+0.47)         Deepwater Horizon (DPWTH) 25000 54.02 (-1.17)         All I See Is You (AISIY) 100000 5.39 (+0.47)         Deepwater Horizon (DPWTH) 20000 54.02 (-1.17)         LBJ (LBJ) 100000 5.22 (+0.41)         LBJ (LBJ) 100000 5.22 (+0.41)         Paterson (PTRSN) 100000 4.10 (+0.47)         Paterson (PTRSN) 100000 4.10 (+0.47)         Alita: Battle Angel (ALITA) 10000 40.98 (-0.66)         55 Steps (55STP) 100000 2.99 (+0.29)         55 Steps (55STP) 100000 2.99 (+0.29)         Jackie (JCKIE) 22000 21.29 (-0.52)         Brain on Fire (BROFR) 100000 2.29 (+0.24)         Brain on Fire (BROFR) 100000 2.29 (+0.24)         Jackie (JCKIE) 15000 21.29 (-0.52)         Rings aka The Ring 3 (RING3) 19999 32.38 (-0.06)         Sherlock Gnomes aka Gnomeo & Jul (GNOM2) 19999 27.45 (-0.09)         Jackie (JCKIE) 99000 21.29 (-0.52)         Jackie (JCKIE) 98000 21.29 (-0.52)