ANNOUNCEMENT: Blockbuster Warrants let you profit from the long-term box office success of the biggest movies.

HSX Forums: Movies Board






LAT: Trackings for [BATM3] is higher than BATM2, but running slightly behind 'Avengers'

Posted by: Antibody on Jun 28, 15:26

http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-dark-knight-rises-tracking-20120627,0,2540493.story

The percentage of people in the U.S. and Canada who said they were "definitely interested" in seeing the Batman movie, or listed it as their "first choice" among upcoming releases, was virtually identical to the percentage for "Avengers" three weeks before its debut -- at 64% and 22%, respectively.

When "first choice" is sliced by demographic category, "The Dark Knight Rises" is stronger among men, while "The Avengers" was initially generating more excitement among women.

The only category in which "The Dark Knight Rises" lagged significantly behind "Avengers" is that of "unaided awareness" -- the percentage of people who could list it as an upcoming release without any prompting. The figure for the third Batman movie is 8%, compared with 13% for Avengers at the same point in time.

...

Its "definite interest" and "first choice" figures are even slightly higher than those of 2009's "The Dark Knight," which opened to $158.4 million. The people who have seen the data expect that "The Dark Knight Rises" will have a massive opening of more than $150 million and could approach the "Avengers" record.


Tag(s): BATM3

LAT: Trackings for [BATM3] is higher than BATM2, but running slightly behind 'Avengers'   Antibody on Jun 28, 15:26

How does tracking compare with Hunger Games? {nm}   Tanker on Jun 28, 16:40





Post a Reply

To post to the forums you must first login!

Cantor Exchange
Warcraft (WARCF) 99999 69.21 (+0.13)         San Andreas (SANDR) 10000 85.80 (+0.02)         Cake (CAKE) 100000 10.89 (+0.89)         Bill & Ted 3 (BILL3) 100000 6.52 (+0.48)         Captain America 3 (CAPA3) 10000 158.33 (-1.07)         Hancock 2 (HANC2) 100000 6.42 (+0.51)         Land Ho! (LNDHO) 100000 1.94 (-0.06)         Brick Mansions (BRCKM) 100000 26.21 (+0.93)         London Has Fallen (HFAL2) 100000 32.11 (+0.94)         Captain America: The Winter Sold (CAPA2) 99999 217.34 (-0.31)         Tupac (TUPAC) 100000 16.45 (-0.45)         G.I. JOE 3 (GIJO3) 100000 37.49 (+1.12)         Tupac (TUPAC) 100000 16.45 (-0.45)         Labor Of Love (LBRLV) 100000 17.63 (-0.34)         London Has Fallen (HFAL2) 99999 32.11 (+0.94)         Labor Of Love (LBRLV) 100000 17.63 (-0.34)         Captain America 3 (CAPA3) 99999 158.33 (-1.07)         Frank (FRNK) 50000 0.97 (0.00)         Woman in Gold (WMNGO) 100000 15.16 (-0.40)         Woman in Gold (WMNGO) 100000 15.16 (-0.40)         Sherlock Holmes 3 (HOLM3) 100000 35.23 (-0.90)         Noah (NOAH) 10000 90.73 (+0.19)         Noah (NOAH) 10000 90.73 (+0.19)         Robopocalypse (RCLPS) 1 33.67 (-1.06)         Peregrine's Home for Peculiars (PRGRN) 1 33.00 (-0.95)         Captain America 3 (CAPA3) 29999 158.33 (-1.07)         Transcendence (TRNSC) 50000 49.94 (-0.35)         Desierto (DSRTO) 100000 3.59 (+0.19)         Peregrine's Home for Peculiars (PRGRN) 10 33.00 (-0.95)         The Longest Ride (LNGST) 100000 31.38 (-0.97)         Captain America 3 (CAPA3) 100000 158.33 (-1.07)         Exodus: Gods and Kings (EXODU) 7475 87.11 (0.00)         Me and My Shadow (MSHDW) 100000 4.96 (+0.24)         Rounders 2 (RNDR2) 100000 30.52 (+0.97)         A Haunted House 2 (AHAU2) 100000 25.84 (-0.34)         Sherlock Holmes 3 (HOLM3) 100000 35.23 (-0.90)         A Haunted House 2 (AHAU2) 100000 25.84 (-0.34)         Bill & Ted 3 (BILL3) 100000 6.52 (+0.48)         The Green Inferno (GRNFR) 100000 30.61 (-0.74)         Desierto (DSRTO) 50000 3.59 (+0.19)         Hancock 2 (HANC2) 100000 6.42 (+0.51)         The Green Inferno (GRNFR) 100000 30.61 (-0.74)         Desierto (DSRTO) 50000 3.59 (+0.19)         Now You See Me 2 (NYSM2) 30000 38.65 (+0.40)         Bill & Ted 3 (BILL3) 100000 6.52 (+0.48)         Draft Day (DRAFT) 40000 22.27 (+0.89)         Gears of War (GEARS) 100000 0.26 (0.00)         Sundowning (SUNDW) 100000 15.89 (-0.64)         Draft Day (DRAFT) 60000 22.27 (+0.89)         Sundowning (SUNDW) 100000 15.89 (-0.64)