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Movies

It's a glib comment, but don't you find that movies popular with Hispanics are underestimated on HSX?

Posted by: Roger More (a.k.a RogerMore) on Sep 19, 14:15 in response to Catzan's post Que?

I'm thinking of kids movies like the Chipmunks movies, horror movies like The Devil Inside, action movies like the Fast and Furious franchise.  They all exceeded their expectations in part because Hispanic audiences were enthusiastic about these movies.

Of course, a lot of films targeted directly at Latinos have been flops.  There's no Hispanic Tyler Perry right now.

You know what I haven't seen on this board lately? Box office analysis. Isn't that why you people are here? We have 5 openers this week! islander Sep 19, 12:11

I think Curve will be the highest of the 5; looks decent plus for picky viewers CEAST has recent history of solid movies daveart Sep 19, 12:30

If anything, I think CEAST being on the spotlight would be good for the movie... {nm} slappydavid Sep 19, 12:32

Here's my Box office analysis tatoufan Sep 19, 12:55

MASTR and ENDWT have little audience overlap. The hispanic market is grealt underestimated. And what bad of mouth? It's gotten good reviews. {nm} Antibody Sep 19, 13:01

I wasn't underestimating the Hispanic market, I just don't think it will fly. JMO {nm} tatoufan Sep 19, 13:07

Everyone underestimates the Hispanic market. {nm} Roger More Sep 19, 13:46

Que? Catzan Sep 19, 13:54

It's a glib comment, but don't you find that movies popular with Hispanics are underestimated on HSX? Roger More Sep 19, 14:15

Yes. Similar to how HSX traders underestimated many african-american targetted films. Catzan Sep 19, 15:38

I see "The Master" more like "There Will Be Blood" which mainstream audiences went to over a long time or not at all. Catzan Sep 19, 13:41

I see Curve winning the wkd, house doing slightly under estimates, dredd & watch doing high single digits, master 6+ {nm} HSXMetrics.com Sep 19, 13:27

I got House winning mid high teens, then Curve mid to low teens, then Watch and Dredd with high single digits grosses thatpj Sep 19, 13:43

Clint is in his wheelhouse as a grouchy old coot. Audiences will come out for that. ENDST looks like generic horror, so I don't expect a Roger More Sep 19, 14:00





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