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It seems pretty optimistic to me, but I *assume* the rationale is that HNOV3 is going to be much more dependent on the 8PM (contd)
and later shows than TREK was. I would assume that HNOV3 audience will be younger than TREK2's. I know many people take the Fri before the weekend off this time of year as well, so that could also help drive the late shows higher.
Honestly, I think something in the 12-15 range is about right, but it's hard to say. BTC's projections, and especially these 2PM/5PM updates, have been pretty good lately, so it's hard not to take notice. On the other hand, $20m does seem REALLY optimistic.
I would think the poor WOM from the last movie and the low RT score would hurt it, put the HNOV series doesn't seem to have the most discerning of fans...
BTC 2PM Update (20/19/19.5/17.5/11.5) 87.5 5-Day Matinee Details inside... May 23, 13:38
I don't know the basis of it making 20M today, but I don't think those future numbers will hold once WOM kicks in. {nm} May 23, 13:55
56% below HNOV2 and 13% below TED make 20M seem like a dream. Even 68% above Thief puts it at 18.48M {nm} May 23, 14:00
Matinees are still showing on the west coast, but Hangover 2 made around 20M without previews on OD. May 23, 14:06
Last week STAR TREK did $2,516,209 in current Matinee Gross - isn't $20m a bit optimistic? May 23, 14:08
It seems pretty optimistic to me, but I *assume* the rationale is that HNOV3 is going to be much more dependent on the 8PM (contd) May 23, 14:31
But if HNOV3 is 56% lower than HNOV2 so far and if HNOV3 is supposed to be like HNOV2 in terms of who comes to see it when, May 23, 14:43
And also, like I said, HNOV2 did around 20M without previews. {nm} May 23, 14:47