http://www.latimes.com/entertainment/movies/moviesnow/la-et-mn-diablo-cody-paradise-20130801,0,4908050.story
video-on-demand to DirecTV subscribers at a cost of $10.99 for an HD rental and $8.99 for a non-HD rental.
DirecTV set up the release plan for “Paradise” with theatrical distributor Image Entertainment about three months ago, according to Hanny Patel, the satellite television company’s senior director of revenue and product marketing.
“We’ve been trying to bring exclusive content in an earlier window to our subscribers since last year,” said Patel. “The whole idea is that often times these films don’t get representation across America, but with our 20-million subscriber platform, you have broader access.”