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Whisper Numbers: The Expendables face three newcomers



The last weekend of August is typically slow at the box office and this year won’t be an exception as Hollywood dumps three new wide releases. Although The Expendables 2 [XPND2] underperformed its predecessor, the action sequel doesn’t have much in the way of competition. The Expendables 2 should repeat at the top spot with about $13 million.

Joseph Gordon-Levitt [LGORD] toplines the actioner Premium Rush [PRUSH] as a bike messenger chased through the streets of Manhattan. Originally set for release in January, the PG-13 rated film was pushed back until after The Dark Knight Rises. However, the move also put Premium Rush closer to another Gordon-Levitt thriller, Looper opening in September with much stronger buzz. Speeding into 2255 theaters, Premium Rush may deliver $9 million.

The Bourne Legacy [BORN4] could gather $8 million in its third weekend, which would be neck and neck with ParaNorman [PNORM] if it decays 45% to $8 million in its second weekend.

Dax Shepard [DHSHEP] gathered his Hollywood friends for the road comedy Hit & Run [HITRN]. Open Road hopes Bradley Cooper [BCOOP] in a supporting role and the R-rated raunchy humor will appeal to young male moviegoers and translate into a The Hangover success on a smaller scale. Despite the heavy marketing push and a wide theater count of 2870, Hit & Run only managed to gross $0.6 million for its Wednesday debut. Hit & Run may struggle to claim $6 million for the weekend.

The PG-13 rated supernatural thriller The Apparition [APRTN] features a fresh young cast of Ashley Greene [AGREE], Sebastian Stan [SSTAN] and Tom Felton [TFELT]. Unfortunately, Warner Bros. has not supported the film with any promotion and has only slotted 810 theaters. The Apparition may scare up just $4.5 million.

That’s the whisper from the virtual trading floor.



Tag(s): XPND2, PRUSH, BORN4, PNORM, HITRN, BCOOP, APRTN, AGREE, SSTAN, TFELT

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By Box Office Whisperer on Thursday, August 23, 2012 @ 03:35 PM        6492 views


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