SPIN FACTOR®

The HSX Blog



Whisper Numbers: The weekend box office gets Taken 2

Business is about to pick up once again as Fox unleashes the action sequel Taken 2 [TAKE2]. 2009’s Taken took the industry by surprise with a $24.7 million debut on Super Bowl weekend, which Hollywood typically counterprograms with female-targeted fares.  Showing tremendous legs, Taken finished with $145 million and made Liam Neeson [LNEES] an action star who went on to topline The A-Team, Unknown and The Grey. The sequel shifts the setting from Paris to Istanbul but does not stray far from the original formula. Maggie Grace [MGRAC] takes a more active role this time as the daughter who helps her father fight her mother’s kidnappers. The R-rated film has been tracking extremely well with both sexes. Breaking into 3661 theaters, Taken 2 may score over $40 million.

Hotel Transylvania [HTRNS] smashed all expectations to set a new opening weekend for the month of September. The animated family film should hold at least 60% and finish second at around $26 million.

Disney’s Frankenweenie [FRNKW] is the latest stop-motion animated feature from director Tim Burton [TBURT]. Unfortunately, the Frankenstein-inspired story comes just a week after the animated monster mash Hotel Transylvania, which will compete for the family audience. The PG-rated black and white film will have to draw from older teens and adult Burton fans. Sparking into 3005 theaters, Frankenweenie could raise $16 million.

Universal expands the musical comedy Pitch Perfect [PTCPF] into wide release a week after earning $5.1 million from just 335 theaters. The ensuing word of mouth should help bring in around $14 million from 2770 locations.

Adult moviegoers turned out for the smart sci-fi actioner Looper [LOOPR]. A 45% decline would net another $11 million in its second weekend.

That’s the whisper from the virtual trading floor.



Tag(s): TAKE2, LNEES, MGRAC, HTRNS, FRNKW, TBURT, PTCPF, LOOPR

View more Blog posts »



By Box Office Whisperer on Thursday, October 4, 2012 @ 04:04 PM 6228 views

Recent Comments

    No recent comments.


@HSXMOVIES on Twitter





Follow HSX on Twitter!


Horizon Line will head straight to VOD on January 12, 2021        Opening This Week: #AllMyLife, #HalfBrothers, #Nomadland https://t.co/G4Dy7gh90n       Netflix acquires Stowaway starring Anna Kendrick       Julius Avery to direct Van Helsing       First trailer for The Mauritanian starring Jodie Foster and Benedict Cumberbatch https://t.co/395oKwihbR       Weekend Box Office Actuals: 1. #CroodsNewAge $9.7M https://t.co/oybJLasqIZ       Alicia Witt joins Alice       Hiroyuki Sanada boards Bullet Train        Netflix has acquired Penguin Bloom starring Naomi Watts https://t.co/Yh6UztfovV       First Look at The Adam Project starring Ryan Reynolds https://t.co/YufQbEApnO      
Scream (SCRM5) 2 33.79 (0.00)         Venom: Let There Be Carnage (VENM2) 62 158.55 (+0.11)         The White Tiger (WHTGR) 150000 0.39 (-0.03)         Lesley Manville (LMANV) 2068 28.78 (-0.02)         Ambulance (AMBLN) 50000 30.16 (+1.89)         Coyote vs. ACME (CVACM) 150000 31.12 (+2.34)         Tom & Jerry (TMJRY) 150000 56.96 (-0.91)         Tom & Jerry (TMJRY) 100000 56.96 (-0.91)         The Little Things (LTHNG) 150000 21.34 (-0.53)         The Little Things (LTHNG) 100000 21.34 (-0.53)         Judas And The Black Messiah (JWMHB) 150000 21.84 (-0.52)         Judas And The Black Messiah (JWMHB) 100000 21.84 (-0.52)         Good Bad & Undead (GBUND) 150000 23.36 (+1.25)         Captain Marvel 2 (CMAR2) 9999 192.86 (+0.35)         Tony Jaa (TJAA) 269 59.18 (0.00)         Bad Boys 4 (BADB4) 150000 90.30 (+0.91)         Ambulance (AMBLN) 150000 30.16 (+1.89)         Coyote vs. ACME (CVACM) 150000 31.12 (+2.34)         The 355 (355) 19999 18.67 (-0.64)         The Mauritanian aka Prisoner 760 (PR760) 19999 9.73 (-1.35)         Lesley Manville (LMANV) 25000 28.78 (-0.02)         Godzilla vs. Kong (GOVKO) 100000 64.01 (-0.12)         Clear Lake (CLRLK) 150000 3.82 (-0.18)         Dreamland (DREML) 50000 1.15 (-0.05)         Ambulance (AMBLN) 2 30.16 (+1.89)         Diane Lane (DLANE) 20000 51.30 (+0.77)         Diane Lane (DLANE) 25000 51.30 (+0.77)         Clear Lake (CLRLK) 150000 3.82 (-0.18)         Coyote vs. ACME (CVACM) 256 31.12 (+2.34)         Wonder Woman 1984 (WOND2) 323 49.15 (0.00)         Stowaway (STOWA) 150000 0.11 (-0.10)         The Little Things (LTHNG) 100000 21.34 (-0.53)         Jurassic World: Dominion (JURA6) 50 254.62 (-1.33)         The Little Things (LTHNG) 150000 21.34 (-0.53)         Jurassic World: Dominion (JURA6) 50 254.62 (-1.33)         Clear Lake (CLRLK) 150000 3.82 (-0.18)         Judas And The Black Messiah (JWMHB) 100000 21.84 (-0.52)         The 355 (355) 10000 18.67 (-0.64)         Judas And The Black Messiah (JWMHB) 150000 21.84 (-0.52)         The Blacksmith (TBLSM) 10000 18.35 (-0.55)         Spencer (SPENC) 10000 7.16 (-0.17)         Half Brothers (HFBRO) 2500 2.02 (-0.11)         Tom & Jerry (TMJRY) 100000 56.96 (-0.91)         Horizon Line (HRZNL) 150000 2.69 (-0.13)         Tom & Jerry (TMJRY) 150000 56.96 (-0.91)         Scary Stories To Tell In The Dar (SSTI2) 100000 28.03 (+0.04)         Clear Lake (CLRLK) 150000 3.82 (-0.18)         Scary Stories To Tell In The Dar (SSTI2) 4999 28.03 (+0.04)         Ambulance (AMBLN) 150000 30.16 (+1.89)         The Force (TFORC) 5000 11.85 (+0.10)