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Whisper Numbers: How much will Alice in Wonderland find down the rabbit hole?



After spending 3 months on Pandora, moviegoers finally get to feast their spectacled eyes on a new 3D film other than Avatar.   Tim Burton [TBURT] and Lewis Carroll seems such a perfect match that it’s surprising it’s taken this long for the director to put his spin on the classic Alice in Wonderland [ALCNW].   Top box office draw and quirky character maven Johnny Depp [JDEPP] stars as the Mad Hatter in the PG-rated fantasy film based on the book “Alice’s Adventures in Wonderland” as well as its sequel “Through the Looking Glass”.   The Disney machine couldn’t have asked for a better hook for their marketing campaign.  Anticipation and awareness for the film are so high that the opening is unlikely to suffer from the effects of mixed reviews.  Marching into 3728 theaters, Alice in Wonderland could discover around $76 million.

Despite poor exit polls from audiences, Shutter Island [SHISL] held up in its second weekend.  The older-skewing thriller should entice more moviegoers to solve its mystery for another $12 million.

Overture took over the release of the cop drama Brooklyn’s Finest [BRKLN] when its previous distributor Senator went bankrupt.   Without much marketing support, the R-rated film must rely on the recognition factor of its stellar cast, which includes Wesley Snipes [WSNIP] returning to the screen after a five-year absence due to tax problems.  Overture has had success opening similar hard-boiled fares in Law Abiding Citizen and Righteous Kill, though with much wider releases.  Playing in just 1936 theaters, Brooklyn’s Finest may debut with about $10 million

Cop Out [2COPS] did not distinguish itself from any other buddy cop movie.  The disposable action comedy is likely to lose half its opening weekend take and return $9 million in its sophomore session.

Overture already knew The Crazies [CRAZI] is likely to deteriorate quickly when they scheduled Brooklyn’s Finest to open during its second weekend.  The horror remake could scare up another $7 million.

That’s the whisper from the trading floor.




Tag(s): TBURT, ALCNW, JDEPP, SHISL, BRKLN, WSNIP, 2COPS, CRAZI

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By Box Office Whisperer on Thursday, March 4, 2010 @ 04:21 PM        2806 views


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briony_matilda
Monday, March 8 at 20:49 PM Pacific
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Julie Walters (JWALT) 20000 74.31 (-0.42)         Ma (MA) 100000 18.00 (0.00)         Mathieu Amalric (MAMAL) 20000 10.52 (-0.17)         Robopocalypse (RCLPS) 100000 1.83 (+0.05)         Sonic the Hedgehog (SONIC) 1 25.47 (+3.08)         Film Stars Don't Die in Liverpoo (FSDDL) 100000 0.80 (+0.03)         Ma (MA) 50000 18.00 (0.00)         Jumanji 2 (JUMN2) 8487 183.57 (+1.61)         Batgirl (BATGR) 99999 36.90 (+0.92)         Charlotte Gainsbourg (CGAIN) 20000 19.62 (-0.05)         Second Act (2NDAC) 100000 17.28 (+2.59)         November Criminals (NOVCR) 100000 0.14 (-0.04)         Toby Jones (TOJON) 20000 13.24 (-0.09)         Immortals II (IMRT2) 100000 1.50 (+0.01)         Sonic the Hedgehog (SONIC) 50046 25.47 (+3.08)         Sonic the Hedgehog (SONIC) 100000 25.47 (+3.08)         Immortals II (IMRT2) 100000 1.50 (+0.01)         Red Sparrow (RSPRW) 100000 68.18 (-1.33)         Happy End (HPEND) 100000 0.78 (+0.01)         Second Act (2NDAC) 30000 17.28 (+2.59)         Second Act (2NDAC) 100000 17.28 (+2.59)         A8: Three Billboards Outside Ebb (A8O3BO) 1001 12.68 (+0.09)         A8: Logan - Adapted (A8ELOG) 1001 3.44 (0.00)         Sonic the Hedgehog (SONIC) 50066 25.47 (+3.08)         Permanent (PRMNT) 100000 0.56 (-0.01)         A8: Call Me By Your Name - Adapt (A8ECMB) 1001 12.54 (+0.14)         Sonic the Hedgehog (SONIC) 100000 25.47 (+3.08)         White Fang (WFANG) 50000 7.15 (-3.96)         Sonic the Hedgehog (SONIC) 76749 25.47 (+3.08)         Jon Hamm (JHAMM) 20000 71.73 (-0.80)         A8: Allison Janney - I, Tonya - (A8SAJA) 1001 15.34 (+0.28)         Jon Hamm (JHAMM) 20000 71.73 (-0.80)         Black Panther (BPNTH) 2461 454.81 (+16.33)         A8: Sam Rockwell - Three Billboa (A8RSRO) 1001 14.91 (+0.15)         Samson (SAMSN) 100000 6.05 (-0.37)         Samson (SAMSN) 100000 6.05 (-0.37)         A8: Frances McDormand - Three Bi (A8CFMC) 1001 14.21 (+0.14)         Sonic the Hedgehog (SONIC) 100000 25.47 (+3.08)         A8: Timothee Chalamet - Call Me (A8ATCH) 1001 3.33 (-0.01)         Tiger Zinda Hai (TGRZH) 100000 5.34 (+0.24)         Tiger Zinda Hai (TGRZH) 100000 5.34 (+0.24)         A8: Gary Oldman - Darkest Hour - (A8AGOL) 1001 13.80 (+0.48)         A8: Guillermo Del Toro - The Sha (A8DGDT) 1001 12.65 (+0.10)         A8: The Shape of Water - Picture (A8PTSW) 1001 10.02 (+0.23)         Catherine Keener (CKEEN) 20000 71.29 (-0.40)         Ma (MA) 100000 18.00 (0.00)         Star Wars: The Last Jedi $580M B (STAR8.BW) 20000 20.51 (+0.25)         Catherine Keener (CKEEN) 20000 71.29 (-0.40)         Padmaavat (PADMA) 100000 11.00 (+0.17)         Sonic the Hedgehog (SONIC) 100000 25.47 (+3.08)