SPIN FACTOR® - The HSX Blog



Box Score: Crazy Rich Asians has minimal dropoff



Warner Bros. has another crazy rich weekend as the romantic comedy Crazy Rich Asians [CRASN] held a crazy rich 94% of its opening to stay atop the box office with an estimated $25.0 million. The second weekend drop is the smallest for a live-action film on a non-holiday over 3000 theaters. The audience broadens demographically as the percentage of Asian-Americans decreased from 38% to 27%.

The Meg [MEG] remained in second place at $13.0 million, bringing its total to $105.3 million.

The Happytime Murders [HPTMR] opened in third place with $10.0 million.  The R-rated comedy skewed 59% male and 63% aged 25 or older,

Mile 22 [MIL22] dropped 56% in its second weekend to $6.0 million and sixth overall.  The actioner has earned $25.2 million.

Alpha [SOLUT] finished seventh with $5.6 million, down 46% from its debut.  The adventure has reached $20.2 million.

In what be troubled Global Road's last wide opener, A.X.L. [AXL] managed just $2.9 million at the eighth spot. 

Papillon [PAPIL] grossed $1.2 million from 545 theaters to open outside the top 12.

 

Rank TITLE F-S-S TOTAL
1 CRAZY RICH ASIANS $25,010,000 $76,819,000
2 THE MEG $13,030,000 $105,301,000
3 THE HAPPYTIME MURDERS $10,002,000 $10,002,000
4 MISSION: IMPOSSIBLE - FALLOUT $8,000,000 $193,901,000
5 CHRISTOPHER ROBIN $6,340,000 $77,628,783
6 MILE 22 $6,030,000 $25,170,000
7 ALPHA $5,600,000 $20,160,574
8 BLACKkKLANSMAN $5,345,000 $32,037,540
9 A.X.L. $2,939,356 $2,939,356
10 SLENDER MAN $2,785,000 $25,403,116
11 HOTEL TRANSYLVANIA 3: SUMMER VACATION $2,500,000 $158,617,389
12 THE EQUALIZER 2 $2,005,000 $98,025,332


Tag(s): CRASN, MEG, HPTMR, MIL22, SOLUT, AXL, PAPIL

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By Antibody on Sunday, August 26, 2018 @ 10:20 AM        653 views


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