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Whisper Numbers: Can Unstoppable topple Megamind?



Three new wide releases enter the box office fray for a chance to defeat Megamind [MEGAM].  None of the newcomers appear to have the wide appeal of the CG animated superhero film. With no direct competition for the family audience, Megamind could hold over up to 60% of its debut and remain in first place with about $27 million.

Denzel Washington [DWASH] and director Tony Scott [TSCOT] team up once again for another action film set on train tracks.  The PG-13 rated Unstoppable [USTOP] co-stars Chris Pine [CPINE], whose appearance Fox hopes would draw outside the mature audience.  While reviews have been excellent, the marketing campaign seems late in catching on.  Arriving in 3207 theaters, Unstoppable may hit around $24 million.

The first Skyline [SKYLN] trailer came out of nowhere and took audiences by surprise.  Buzz has steadily built up on the alien invasion sci-fi film that’s heavy on special effects, and low on starpower. Targeted at young males, Skyline could hook in $20 million from 2880 theaters.

While Due Date [DUDAT] opened big, word of mouth has been less than favorable.  A 50% decline would bring in about $17 million.

Rachel McAdams [RMCAD], Harrison Ford [HFORD] and Diane Keaton [DKEAT] star in the PG-13 rated comedy Morning Glory [MORNG] set around a daily TV show.   The film’s appeal seems limited to women, older women who don’t usually rush out opening weekend.  Paramount opened the film on Wednesday hoping to generate word of mouth, but the film grossed only $1 million.  Playing in 2518 theaters, Morning Glory could score $12 million over the weekend.

That’s the whisper from the trading floor.



Tag(s): MEGAM, DWASH, TSCOT, USTOP, CPINE, SKYLN, DUDAT, RMCAD, HFORD, DKEAT, MORNG

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By Box Office Whisperer on Thursday, November 11, 2010 @ 05:01 PM        2213 views


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Aquaman $285M Blockbuster Warran (AQUMN.BW) 500 10.10 (+0.57)         Disney Studio Fund (DISNX) 500 14.68 (-0.02)         The Sequel Fund (SQUEL) 1000 27.65 (+0.10)         The Opening Weekend Fund (OPENR) 1000 85.28 (+0.31)         The Down Under Fund (AUSIE) 500 69.51 (+0.10)         The African-American Fund (AFRAM) 500 45.77 (+0.28)         Lesbian, Gay, Bisexual and Trans (LGBTQ) 500 20.62 (+0.51)         Lexi (LEXI) 30000 18.90 (+0.90)         Playing with Fire (PLWFR) 20000 26.06 (+4.31)         Daniel Craig (DCRAI) 290 105.36 (+0.86)         Weetzie Bat (WEETZ) 100000 6.00 (0.00)         Playing with Fire (PLWFR) 20000 26.06 (+4.31)         Daniel Radcliffe (DRADC) 1000 18.49 (-0.08)         Avatar 2 (AVAT2) 300 364.97 (+0.90)         James Bond 25 (JB25) 200 158.49 (+1.09)         Crawl (CRAWL) 99999 27.25 (+5.28)         Weetzie Bat (WEETZ) 100000 6.00 (0.00)         The LEGO Movie 2: The Second Par (LEGO2) 500 178.81 (-2.39)         The Biggest Little Farm (TBLF) 100000 2.00 (0.00)         Playing with Fire (PLWFR) 80000 26.06 (+4.31)         Tolkien (TLKIN) 999 4.66 (-0.27)         Keanu Reeves (KREEV) 900 25.05 (-0.16)         Star Wars: Episode IX (STAR9) 1000 566.00 (+0.94)         Fantasy Island (FANIS) 44000 54.05 (+2.97)         Keanu Reeves (KREEV) 100 25.05 (-0.16)         Daniel Craig (DCRAI) 10 105.36 (+0.86)         Annabelle 3 (ANAB3) 25861 84.43 (-0.23)         Methuselah (METHU) 1 13.09 (+0.08)         Kitty Pryde (KITYP) 1 22.69 (+0.78)         Woman at War (WAWAR) 100000 1.74 (-0.26)         Rush Hour 4 (RUSH4) 100000 27.20 (-0.13)         Five Feet Apart (5FTAP) 99999 14.97 (+0.38)         Birds of Prey (GOTCS) 100000 148.01 (-0.02)         Fantastic Beasts 3 (FBST3) 20392 127.03 (-4.43)         Horse Boy (HORSB) 100000 4.31 (+0.04)         Brian Banks (BBANK) 99999 7.06 (-0.04)         Todd Solondz (TSOLO) 20000 0.15 (+0.06)         The LEGO Movie 2: The Second Par (LEGO2) 7500 178.81 (-2.39)         Peter Fonda (PFOND) 20000 0.15 (0.00)         Tolkien (TLKIN) 99999 4.66 (-0.27)         The LEGO Movie 2: The Second Par (LEGO2) 100000 178.81 (-2.39)         Resident Evil (RESE7) 80000 24.48 (-2.36)         The LEGO Movie 2: The Second Par (LEGO2) 100000 178.81 (-2.39)         The Hummingbird Project (HUMBP) 100000 2.80 (+0.71)         Glass (GLASS) 100000 133.16 (-2.81)         Molly aka Untitled Sally Potter (MOLY1) 100000 7.76 (+1.81)         Lesbian, Gay, Bisexual and Trans (LGBTQ) 10000 20.62 (+0.51)         The Good Liar (GLIAR) 66000 21.23 (+0.24)         James Bond 25 (JB25) 99999 158.49 (+1.09)         Downhill (DWNHL) 65000 27.06 (-0.30)