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Whisper Numbers: Just Go With It or Never Say Never?



After a few uneventful weekends at the box office, Hollywood is back in force with four new wide releases. The number one position looks to come down to a battle between a reliable comedic star and a new kid on the scene.  Adam Sandler [ASAND] has been a consistent draw for over a decade delivering $100 million grossers with $30 million plus openings. His latest PG-13 rated comedy Just Go With It [JGWIT] gets additional starpower from Jennifer Aniston [JANIS].  Sony’s marketing has been split between playing up the romantic comedy to women and featuring swimsuit model Brooklyn Decker for men. Opening in 3548 theaters, Just Go With It may deliver about $32 million.

Justin Bieber: Never Say Never [JBI3D] could challenge for the top spot if Bieber fever reaches the level of Hannah Montana & Miley Cyrus, which debuted with $31.1 million. The 3D documentary/concert film looks to bring out his legion of tween fans as well as religious parents receptive to his inspirational story. Breaking into 3105 theaters, Justin Bieber could attain $27 million.

Disney is releasing the 3D animated Gnomeo & Juliet [GNOME] just ahead of Valentine’s Day. The G-rated adaptation of the Shakespeare romance hopes to appeal to family audience with children too young to care about Justin Bieber. Gnomeo & Juliet could bring in $14 million from 2994 locations.

Channing Tatum [CTATU] stars in the action adventure The Eagle [EAGLN] set in Roman times. The PG-13 rated film doesn’t offer anything new in the genre and should attract a predominantly male audience. Marching into 2296 theaters, The Eagle may tally $8 million.

With all the competition from newcomers, last weekend’s top film The Roommate [RMATE] looks to fall more than 50% to around $7 million.

That’s the whisper from the trading floor.



Tag(s): ASAND, JGWIT, JANIS, JBI3D, GNOME, CTATU, EAGLN, RMATE

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By Box Office Whisperer on Thursday, February 10, 2011 @ 04:09 PM        4906 views


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Uncle Drew - Opening Weekend (UDREW.OW) 1500 16.54 (+0.04)         Castro's Daughter (CASDT) 25000 0.01 (-0.05)         Black Panther 2 (BPNT2) 5000 429.61 (+0.77)         Tag (TAG) 100000 35.82 (+0.26)         Sicario: Day of the Soldado - Op (SICA2.OW) 2200 15.89 (+0.04)         Katie Says Goodbye (KATGB) 15000 0.11 (-0.03)         Sleeper (SLEPR) 25000 0.07 (+0.06)         Spy's Kid (SPYSK) 45000 0.22 (+0.06)         Jacob's Ladder (JLADR) 100000 10.53 (+0.74)         Jacob's Ladder (JLADR) 100000 10.53 (+0.74)         The Darkest Minds (DRKMN) 100000 31.22 (+2.71)         The Darkest Minds (DRKMN) 100000 31.22 (+2.71)         Untitled James Gunn Horror Movie (UJGHM) 50000 16.26 (+1.26)         A Star Wars Story 3 (SWAR3) 54928 162.13 (+3.13)         Untitled James Gunn Horror Movie (UJGHM) 100000 16.26 (+1.26)         Ant-Man and the Wasp - Opening W (ANTM2.OW) 100000 73.10 (+1.73)         Solo: A Star Wars Story $195M Bl (SWAR2.BW) 20000 12.11 (+0.70)         The Darkest Minds (DRKMN) 99997 31.22 (+2.71)         Blaze (BLAZE) 100000 0.99 (+0.24)         An Actor Prepares (ACTPR) 100000 1.22 (+0.09)         Rocketman (RCKTM) 100000 15.15 (+0.06)         The Force (TFORC) 100000 13.17 (+0.05)         Sicario: Day of the Soldado (SICA2) 1000 29.67 (-0.46)         The Force (TFORC) 99999 13.17 (+0.05)         Jurassic World: Fallen Kingdom (JURA5) 100000 370.47 (-8.13)         Siberia (SIBER) 1000 1.59 (-0.09)         Jurassic World: Fallen Kingdom (JURA5) 100000 370.47 (-8.13)         The Mule (TMULE) 100000 23.81 (+0.13)         A Star Wars Story 3 (SWAR3) 42276 162.13 (+3.13)         Christian Bale (CBALE) 20000 35.61 (+0.24)         Juan Antonio Bayona (JABAY) 20000 26.79 (+0.32)         Clifford the Big Red Dog (CTBRD) 1000 10.74 (+0.72)         Untitled James Gunn Horror Movie (UJGHM) 1000 16.26 (+1.26)         Timothy Spall (TSPAL) 20000 5.15 (+0.03)         The One and Only Ivan (OIVAN) 100000 47.31 (-0.13)         The Nutcracker And The Four Real (NUTFR) 100000 105.59 (+0.12)         Wrong Answer (WRANS) 1 17.93 (-0.12)         The Force (TFORC) 100000 13.17 (+0.05)         Splash (SPLSH) 100000 19.54 (+0.17)         Wrong Answer (WRANS) 1 17.93 (-0.12)         Christopher Robin (WINPO) 1 87.46 (+0.51)         Pinocchio - Disney (PNOCC) 100000 106.34 (+2.04)         Christopher Robin (WINPO) 1 87.46 (+0.51)         Untitled James Gunn Horror Movie (UJGHM) 1 16.26 (+1.26)         Untitled James Gunn Horror Movie (UJGHM) 1 16.26 (+1.26)         Frozen 2 (FROZ2) 100000 216.34 (-0.10)         Uncle Drew (UDREW) 1 42.30 (+0.85)         Dumbo (DUMBO) 100000 181.86 (+1.01)         Uncle Drew (UDREW) 1 42.30 (+0.85)         Christopher Robin (WINPO) 100000 87.46 (+0.51)