SPIN FACTOR®

The HSX Blog



Whisper Numbers: Four new films won't bounce Hop.

Four new releases enter the box office fray as two comedians test their draw and two girls fight adversity. However, none is likely to unseat Hop [IHOP] from the top spot. The family film featuring Russell Brand [RBRAN] as the voice of an animated Easter Bunny exceeded all expectations last weekend. With little competition, Hop might hold around 65% and still remain in first place at about $24 million.

Brand also stars in one of the new openers, Warner Bros’ comedy remake Arthur [ATHUR]. The British comedian seems to elicit either a love him or hate him response from people. Although Get Him to the Greek opened to $17.6 million last year, it was a spin-off that was led by Jonah Hill. A PG-13 rating should give Arthur access to a broader audience than its competition. Though even with the inclusion of Helen Mirren [HMIRR], the film is unlikely to bring out older moviegoers who've seen the 1981 original. Opening in 3267 theaters, Arthur could bank $16 million.

Danny McBride [DMCBR] also strikes out as a lead in the fantasy comedy Your Highness [YURHI]. James Franco [JAFRA] and Natalie Portman [NPORT] led their starpower in support. Buzz has been low and reviews mostly negative for the R-rated comedy targeted at the college crowd. Your Highness may loot $14 million from 2769 locations.

The inspirational drama Soul Surfer [SOSRF] is the true story of Bethany Hamilton who lost an arm to a shark. While AnnaSophia Robb [AROBB] plays the lead, co-star Carrie Underwood may be the bigger draw for teen girls as well as the country crowd. Sony and FilmDistrict also hope to tap into the Christian community, which would give the PG-rated film a boost. Riding into 2214 theaters, Soul Surfer could score $10 million.

The thriller Hanna [HANA1] stars Saoirse Ronan [SRONA] as a young girl seemingly born to be an assassin. Eric Bana [EBANA] and Cate Blanchett [CBLAN] give the PG-13 rated action film some highbrow talent to an otherwise lowbrow movie concept. Teenage moviegoers will have many other options, though excellent reviews should help attract discerning adults. Debuting in 2535 theaters, Hanna might have $9.5 million within its sight.

With word of mouth only so-so, Source Code [SCODE] may decline 45% in its second weekend to $8 million.

That’s the whisper from the trading floor.



Tag(s): IHOP, RBRAN, ATHUR, HMIRR, DMCBR, YURHI, JAFRA, NPORT, SOSRF, AROBB, HANA1, SRONA, EBANA, CBLAN, SCODE

View more Blog posts »



By Box Office Whisperer on Thursday, April 7, 2011 @ 04:04 PM 3251 views

Recent Comments

    No recent comments.


@HSXMOVIES on Twitter





Follow HSX on Twitter!


New trailer for Blithe Spirit starring Dan Stevens, Isla Fisher, Judi Dench & Leslie Mann https://t.co/z52IR7fB78       Australian trailer for Penguin Bloom starring Naomi Watts https://t.co/zcxIBmFPcx       Trailer for The Marksman starring Liam Neeson, in theaters on January 22nd https://t.co/JrzWbYo5OE       Prices have been moving FAST on #WarnerBros #MovieStocks on #HSX. If you're not adjusting your portfolio based on t…       #WarnerBros movies may be down (hope you shorted them on #HSX!) but interestingly the studio fund is WAY up. Guess…       @usatodaylife This move made a seismic impact on the #HSX market. I wonder what the best portfolio configuration wi…       Theatres are going to fight like mad for exclusives. Maybe smaller but more upscale theatres can build high end exp…       @THR This news moved the #HSX market like crazy today. Everyone shorting #WarnerBros movies made out like crazy, an…       The big question is: what will the actual box office impact be post-pandemic? Will people return to theatres? It's…       Neither are we! The true theatre experience will never die!      
The Trial of the Chicago 7 (TCHI7) 150000 0.24 (+0.19)         The Suicide Squad (SUIC2) 150000 60.60 (-105.96)         The Matrix 4 (MTRX4) 50000 43.93 (-79.06)         Black Widow (BWDOW) 24999 141.45 (-15.21)         The Matrix 4 (MTRX4) 50000 43.93 (-79.06)         Stowaway (STOWA) 150000 0.34 (+0.23)         Family Guy Movie (FMGUY) 50000 2.01 (-0.05)         Cry Macho (CRYMC) 150000 13.87 (-12.35)         Horizon Line (HRZNL) 150000 2.55 (+0.42)         Captain Marvel 2 (CMAR2) 150000 179.06 (-13.50)         Black Widow (BWDOW) 19999 141.45 (-15.21)         Black Adam (BADAM) 150000 105.36 (-16.85)         Coming 2 America (CTAM2) 150000 16.86 (+0.83)         In the Heights (INHTS) 150000 35.74 (-32.92)         Soul (SOUL) 150000 13.75 (+0.70)         The Marksman (TMINM) 150000 10.02 (+2.00)         Dear Evan Hansen (DEHAN) 150000 30.05 (-0.40)         My Little Pony Movie 2 (MLPN2) 100000 14.72 (-0.41)         Black Panther II (BPNT2) 24999 256.56 (-11.97)         Wrath of Man (VGLNC) 125000 19.03 (-0.48)         Bride of Frankenstein (BRIDF) 100000 15.64 (-0.49)         Those Who Wish Me Dead (TWWMD) 150000 2.01 (-3.80)         Those Who Wish Me Dead (TWWMD) 50000 2.01 (-3.80)         What’s Love Got To Do With It? (WLGTD) 80000 8.00 (0.00)         The Tree (TTREE) 150000 30.45 (-0.44)         Those Who Wish Me Dead (TWWMD) 149999 2.01 (-3.80)         The Suicide Squad (SUIC2) 70 60.60 (-105.96)         Nine Days (9DAYS) 1 3.47 (+2.93)         65 (65) 150000 29.62 (-0.45)         My Little Pony Movie 2 (MLPN2) 100000 14.72 (-0.41)         Nine Days (9DAYS) 1 3.47 (+2.93)         Black Panther II (BPNT2) 24999 256.56 (-11.97)         The Tree (TTREE) 150000 30.45 (-0.44)         The Matrix 4 (MTRX4) 50000 43.93 (-79.06)         Bill Nighy (BNIGH) 19000 33.78 (-0.03)         Wish Dragon (WDRGN) 150000 20.76 (-0.40)         Willy Wonka (WONKA) 100000 18.47 (-0.43)         Power Rangers (PWRNG) 150000 34.95 (-0.37)         Chaos Walking (CHAOW) 3 24.95 (+0.01)         Chaos Walking (CHAOW) 3 24.95 (+0.01)         A Journal for Jordan (JFJOR) 1 26.68 (-0.05)         A Journal for Jordan (JFJOR) 1 26.68 (-0.05)         Blackhawk (BLHWK) 60000 43.12 (-4.40)         Barb and Star Go To Vista Del Ma (BSVDM) 3 29.09 (-0.82)         Barb and Star Go To Vista Del Ma (BSVDM) 3 29.09 (-0.82)         Babylon (BBYLN) 3 29.70 (-2.95)         Pinocchio (PNCCO) 150000 7.90 (-0.10)         The Matrix 4 (MTRX4) 11000 43.93 (-79.06)         Andrew Stanton (ANSTA) 5000 173.29 (+0.06)         Babylon (BBYLN) 3 29.70 (-2.95)