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But studios don't see movies as children, they see them as possibly profitable enterprises that may lose some of that profit by way of a bad

Posted by: Dave3626 (a.k.a del_VUA_Dave3626) on May 25, 16:00 in response to karspov's post Everyone want to protect their own child.. A higher...

review (or many bad reviews). hence the prohibition on reviews for movies they have a suspicion about being complete junk. Point is, studios seem to think the reviews matter.

I agree with you on WOM, though. Just thought I should mention that :-)

My estimate for MIB3 was $58MM for 4-day. I'm having real second thoughts after reading the comments below. Anyone else feel the same? {nm} GMov May 25, 14:30

No. Think it'll be ironic when the numbers come in. Y'all are a bunch of jittery mf's {nm} lhayes37 May 25, 14:32

It will be ironic if it underperforms, but even with an underperforming Fri the positive WOM may impact the 4-day. {nm} KalElFan May 25, 14:38

i dont think irony is involved here {nm} forlorne May 25, 14:49

Yes it is! {nm} Alanis May 25, 14:54

This deserved more love than it got {nm} ShaneSpear May 25, 16:05

ironic because y'all were down on it and thought it would bomb. now u guys like it, but it still bombs. {nm} lhayes37 May 25, 15:04

Will Smith and Bomb do not compute {nm} thatpj May 25, 15:32

7 pounds didn't do too well.. For MIB3.. It was expected to do more than 80M OW initially.. anything below that would be a bomb {nm} karspov May 25, 15:42

Seven Pounds was not a franchise summer blockbuster, it was Oscar bait. {nm} thatpj May 25, 16:08

So: You bet against Pacers beating Heat 4 of 7 because you think Pacers aren't good. Then you go see forlorne May 25, 15:44

It would be ironic if u then switched and bet IND to win the series, only to see MIA win. You'd have lost both bets. {nm} lhayes37 May 25, 15:53

It's irony in the ironic sense. {nm} BionicMoron May 25, 16:07

Think word of mouth would help later weekends. Can't imagine too many people were on the fence, either you were going this weekend or not. {nm} ShaneSpear May 25, 14:34

Not to be rude, but who gives an "F" if a couple isolated traders liked it. Nikki Finke has the final say, and that **** weighs in later. {nm} lhayes37 May 25, 14:37

My point is that people who were already not going to mib aren't going to be swayed by what they think are early pos "fanboy" reviews {nm} ShaneSpear May 25, 14:39

I concur! {nm} lhayes37 May 25, 14:40

I didn't know MIB had "fanboys" {nm} thatpj May 25, 14:42

I was not planning on seeing it this weekend, but positive reviews (especially Ebert calling it the best in the series) swayed me otherwise. {nm} HurricaneKid May 25, 14:47

Ebert is a has been. Pauper couldn't even keep his PBS show funded. I'm tired of his snarky ****. His post about Ryan Dunn after his death lhayes37 May 25, 15:06

What about the 105 other reviewers who liked it on RT? Are they has beens too? {nm} Tanker May 25, 15:16

I really don't think reviewers mean a damn thing. Maybe for movie like Marigold. But not for MIB3. {nm} lhayes37 May 25, 15:25

So it doesn't matter that reviewers like it, doesn't matter if the audience likes it? {nm} Tanker May 25, 15:31

That would seem to be the gist of it.. An odd analysis of the opening weekend imho. {nm} Dave3626 May 25, 15:43

Reviewers doesn't make up a core percentage of the audience cos they only male up a small portion of the audience {nm} karspov May 25, 15:46

WOM from audiences affects mainly the legs, seldom are too massive to affect OW immediately, so in both scenarios, it doesn't matter ;-) {nm} karspov May 25, 15:48

If reviews don't matter, though, why do studios shield certain stinkers from being reviewed? {nm} Dave3626 May 25, 15:51

Everyone want to protect their own child.. A higher review doesn't always translate to a great OW {nm} karspov May 25, 15:56

People trusts their own friends and those around more than some reviewers' comments {nm} karspov May 25, 15:58

Okay, if people trust the WOM of their friends, MIB3 has 84% fresh from the audience. FWIW, social media seems to be liking it right now. {nm} Tanker May 25, 16:02

Didn't ya hear? Sony planted the audience. Everyone that sees MIB this weekend is studio plant. {nm} thatpj May 25, 16:11

But studios don't see movies as children, they see them as possibly profitable enterprises that may lose some of that profit by way of a bad Dave3626 May 25, 16:00

Right on...way to hold down the fort there...alright sticking with the original hunch {nm} GMov May 25, 14:37

I flipen OW to long last minute and stayed short on the call....... Im just going with the flow on the stock. Matinees are going to be gogreenytd May 25, 14:38

lol similar to my play. long on OW and long on put thatpj May 25, 14:41

I was sposed to flip the OW to long...oops. Have the call long. If it opens below 80+, I'll be dissappointed. Catzan May 25, 14:49

If it opens above $60, I'll be suprised... {nm} PRodNano May 25, 15:50

Prepare yourself then. ;-) Catzan May 25, 15:59

Oh, catzo.... {nm} Facto May 25, 16:17





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