SPIN FACTOR®

The HSX Blog



Whisper Numbers: Date Night looks to be the first choice on date night.

Two of the biggest comedic stars on television pair up for the Fox feature comedy Date Night [DATEN].  Steve Carell [SCARE] and Tina Fey [TFEY] play a married couple whose dinner date in NYC gets turned into a crazy adventure.  Fans of their TV series may have hoped for a smart, raunchy affair like The Hangover, but unfortunately director Shawn Levy [SLEVY] is responsible for broad comedies like the two Night at the Museums.  Although derided by critics, his movies are commercial hits with the mainstream audience.  With no other recent films for adult couples, the PG-13 rated comedy looks to have a monopoly on the date night crowd as well as those looking for a laugh.  Booked into 3374 theaters, Date Night could collect $30 million on its first weekend out.

While Clash of the Titans [CLASH] set a record opening for Easter weekend, its box office tally already suffered a decline from Friday to Saturday, typically the biggest grossing day of the weekend.   With mixed word of mouth, the fantasy remake is likely to drop more than 55% in its second weekend to $26 million.

Meanwhile, great buzz has brought more family moviegoers to discover How to Train Your Dragon [HTRYD].  The 3D animated film should notch another $18 million. 

Tyler Perry [TPERR] films are typically frontloaded and Why Did I Get Married Too [WDIG2], a sequel coming off Easter weekend, won’t be an exception.  The drama looks to stumble 55% to about $12 million. 

The Last Song [LSONG] has held up during its first week, which points to strong legs typical of a female-targeted romance rather than the short legs exhibited by Miley Cyrus’ [MCYRU] Hanna Montana films. The Last Song could score another $9 million.

Opening in 897 theaters, the drama Letters to God [LTGOD] is targeted at church-going Christian moviegoers.  The uplifting story could bring in $2.5 million.

That's the whisper from the trading floor.



Tag(s): DATEN, SCARE, TFEY, SLEVY, CLASH, HTRYD, TPERR, WDIG2, LSONG, MCYRU, LTGOD

View more Blog posts »



By Box Office Whisperer on Thursday, April 8, 2010 @ 04:17 PM 4171 views

Recent Comments

    No recent comments.



It's My Time (ITSMT) 150000 1.73 (-0.02)          Doppelganger (DPLGN) 1111 65.35 (+0.05)          Wild Horse Nine (WILDH) 150000 16.33 (+0.41)          Top Gun 3 (TOPG3) 2660 180.39 (-0.17)          Maya Hawke (MHAWK) 25000 60.24 (+0.33)          Spider-Man: Brand New Day $855M (SPID9.BW) 20000 11.79 (+0.12)          Fjord (FJORD) 150000 7.52 (+0.03)          Drummer Boy (DRUMB) 50000 9.59 (+0.02)          Whalefall (WHALF) 150000 38.62 (+0.06)          Monica Barbaro (MBARB) 25000 95.21 (0.00)          Resident Evil (RESE8) 150000 92.12 (+0.04)          Lucy Boomer (LUCYB) 150000 5.82 (-0.43)          Practical Magic 2 (PRAC2) 150000 81.96 (+0.25)          Lucy Boomer (LUCYB) 150000 5.82 (-0.43)          Still Life (STILF) 150000 6.31 (+0.78)          Still Life (STILF) 150000 6.31 (+0.78)          Artificial (AIFIC) 150000 14.06 (+0.93)          Artificial (AIFIC) 150000 14.06 (+0.93)          Snake Island (SNKIS) 150000 17.30 (+0.62)          Callum Turner (CTURN) 25000 31.87 (-0.25)          Starman (STARM) 150000 14.84 (+0.93)          Starman (STARM) 150000 14.84 (+0.93)          Snake Island (SNKIS) 150000 17.30 (+0.62)          Snake Island (SNKIS) 150000 17.30 (+0.62)          Spring Breakers 2: Salvation Mou (SPBR2) 150000 5.72 (-0.28)          Callum Turner (CTURN) 25000 31.87 (-0.25)          Boys For Life (BOYFL) 50000 16.67 (+0.08)          Katy Perry: The Lifetime Tour - (KPTLT) 150000 4.93 (+0.13)          Digger (DIGER) 150000 85.34 (-0.41)          Fall 2: Deadpoint (FALL2) 150000 5.34 (-0.17)          Tom and Jerry: Forbidden Compass (TMJR2) 150000 8.87 (-0.15)          Maria Bakalova (MBAKA) 25000 72.83 (0.00)          Closing Night (CLSNT) 150000 2.51 (+0.07)          Tangled (TANGL) 150000 123.56 (+0.44)          The Mummy Franchise (MUMY5) 60 117.83 (-0.33)          X-Men aka Mutants (XMEN8) 150000 209.37 (+0.66)          Your Mother Your Mother Your Mot (YOURM) 150000 5.74 (+0.05)          Monster High (MONHI) 37790 20.30 (+0.03)          Runner (RUNNR) 150000 14.95 (-0.35)          Runner (RUNNR) 150000 14.95 (-0.35)          The Princess Diaries 3 (PDIA3) 4000 38.54 (0.00)          Monster High (MONHI) 36700 20.30 (+0.03)          4 x 4: The Event (4X4TE) 123000 8.86 (+0.04)          Play Dead (PLAYD) 149900 3.33 (+0.06)          Perfect Girl (PRFCG) 144000 4.05 (-0.03)          Club Kid (CLUBK) 75050 12.63 (-0.05)          Astaire (ASTAI) 150000 19.74 (+0.27)          The Dog Stars (DOGST) 150000 23.83 (+0.04)          Tom and Jerry: Forbidden Compass (TMJR2) 79750 8.87 (-0.15)          Coyote vs. ACME (CVACM) 150000 40.49 (0.00)