SPIN FACTOR®

The HSX Blog



Whisper Numbers: Date Night looks to be the first choice on date night.

Two of the biggest comedic stars on television pair up for the Fox feature comedy Date Night [DATEN].  Steve Carell [SCARE] and Tina Fey [TFEY] play a married couple whose dinner date in NYC gets turned into a crazy adventure.  Fans of their TV series may have hoped for a smart, raunchy affair like The Hangover, but unfortunately director Shawn Levy [SLEVY] is responsible for broad comedies like the two Night at the Museums.  Although derided by critics, his movies are commercial hits with the mainstream audience.  With no other recent films for adult couples, the PG-13 rated comedy looks to have a monopoly on the date night crowd as well as those looking for a laugh.  Booked into 3374 theaters, Date Night could collect $30 million on its first weekend out.

While Clash of the Titans [CLASH] set a record opening for Easter weekend, its box office tally already suffered a decline from Friday to Saturday, typically the biggest grossing day of the weekend.   With mixed word of mouth, the fantasy remake is likely to drop more than 55% in its second weekend to $26 million.

Meanwhile, great buzz has brought more family moviegoers to discover How to Train Your Dragon [HTRYD].  The 3D animated film should notch another $18 million. 

Tyler Perry [TPERR] films are typically frontloaded and Why Did I Get Married Too [WDIG2], a sequel coming off Easter weekend, won’t be an exception.  The drama looks to stumble 55% to about $12 million. 

The Last Song [LSONG] has held up during its first week, which points to strong legs typical of a female-targeted romance rather than the short legs exhibited by Miley Cyrus’ [MCYRU] Hanna Montana films. The Last Song could score another $9 million.

Opening in 897 theaters, the drama Letters to God [LTGOD] is targeted at church-going Christian moviegoers.  The uplifting story could bring in $2.5 million.

That's the whisper from the trading floor.



Tag(s): DATEN, SCARE, TFEY, SLEVY, CLASH, HTRYD, TPERR, WDIG2, LSONG, MCYRU, LTGOD

View more Blog posts »



By Box Office Whisperer on Thursday, April 8, 2010 @ 04:17 PM 4432 views

Recent Comments

    No recent comments.



Keke Palmer (KPALM) 12000 59.65 (-0.24)          Spirit (SPRIT) 1 2.65 (-0.01)          Peter Dinklage (PDINK) 25000 83.15 (-0.50)          Single Female (SIFEM) 150000 16.50 (+0.50)          Peter Dinklage (PDINK) 25000 83.15 (-0.50)          Clayface H$25 Put (CLAYF.PU) 25000 3.05 (+0.09)          Clayface H$25 Put (CLAYF.PU) 25000 3.05 (+0.09)          Single Female (SIFEM) 100000 16.50 (+0.50)          Play House (PLYHS) 24999 14.42 (-1.65)          Margaret Qualley (MQUAL) 25000 8.88 (-0.10)          Margaret Qualley (MQUAL) 25000 8.88 (-0.10)          Empire City (EMPCT) 1 13.24 (+0.05)          Single Female (SIFEM) 58893 16.50 (+0.50)          Anything But Ghosts (ANYBG) 150000 35.28 (+0.12)          Single Female (SIFEM) 9 16.50 (+0.50)          Other Mommy (IATHS) 150000 50.40 (-0.86)          Death of a Salesman (DOASM) 25000 6.70 (+0.02)          Single Female (SIFEM) 150000 16.50 (+0.50)          Single Female (SIFEM) 150000 16.50 (+0.50)          Kiernan Shipka (KSHIP) 25000 81.21 (-0.50)          Kiernan Shipka (KSHIP) 25000 81.21 (-0.50)          Single Female (SIFEM) 150000 16.50 (+0.50)          The Great Beyond aka Ghostwriter (ACRNS) 150000 92.19 (+0.50)          Wild Horse Nine - Opening Weeken (WILDH.OW) 30000 4.13 (-0.87)          The Cat in the Hat - Opening Wee (TCATH.OW) 10000 36.81 (-3.19)          Best Pancakes in the County (BPITC) 150000 1.17 (-0.06)          Best Pancakes in the County (BPITC) 150000 1.17 (-0.06)          Nico Parker (NIPAR) 100 104.07 (+0.33)          You Can See Everything (YCSET) 100 43.74 (+1.56)          Nico Parker (NIPAR) 100 104.07 (+0.33)          Single Female (SIFEM) 35130 16.50 (+0.50)          The Rule of Three (RULO3) 150000 14.09 (-0.39)          The Rule of Three (RULO3) 150000 14.09 (-0.39)          Single Female (SIFEM) 10000 16.50 (+0.50)          I Play Rocky (IPROC) 150000 48.14 (+0.90)          Wildwood (WILDW) 150000 28.83 (+2.85)          NBC: Line of Fire (LINEOF) 25000 11.76 (+0.14)          Wildwood (WILDW) 43763 28.83 (+2.85)          Hexed (HEXED) 1 109.66 (-1.99)          Clayface (CLAYF) 1 52.97 (-1.69)          Play House (PLYHS) 87435 14.42 (-1.65)          Clayface (CLAYF) 149999 52.97 (-1.69)          Hexed (HEXED) 150000 109.66 (-1.99)          You Can See Everything (YCSET) 7986 43.74 (+1.56)          Wet (WET) 149999 6.34 (-0.01)          Single Female (SIFEM) 150000 16.50 (+0.50)          Single Female (SIFEM) 150000 16.50 (+0.50)          Christmas At The Kringles (CKRNG) 30000 6.94 (-0.28)          Single Female (SIFEM) 150000 16.50 (+0.50)          Lesbian, Gay, Bisexual and Trans (LGBTQ) 4 35.95 (-0.67)