SPIN FACTOR®

The HSX Blog



Whisper Numbers: Date Night looks to be the first choice on date night.

Two of the biggest comedic stars on television pair up for the Fox feature comedy Date Night [DATEN].  Steve Carell [SCARE] and Tina Fey [TFEY] play a married couple whose dinner date in NYC gets turned into a crazy adventure.  Fans of their TV series may have hoped for a smart, raunchy affair like The Hangover, but unfortunately director Shawn Levy [SLEVY] is responsible for broad comedies like the two Night at the Museums.  Although derided by critics, his movies are commercial hits with the mainstream audience.  With no other recent films for adult couples, the PG-13 rated comedy looks to have a monopoly on the date night crowd as well as those looking for a laugh.  Booked into 3374 theaters, Date Night could collect $30 million on its first weekend out.

While Clash of the Titans [CLASH] set a record opening for Easter weekend, its box office tally already suffered a decline from Friday to Saturday, typically the biggest grossing day of the weekend.   With mixed word of mouth, the fantasy remake is likely to drop more than 55% in its second weekend to $26 million.

Meanwhile, great buzz has brought more family moviegoers to discover How to Train Your Dragon [HTRYD].  The 3D animated film should notch another $18 million. 

Tyler Perry [TPERR] films are typically frontloaded and Why Did I Get Married Too [WDIG2], a sequel coming off Easter weekend, won’t be an exception.  The drama looks to stumble 55% to about $12 million. 

The Last Song [LSONG] has held up during its first week, which points to strong legs typical of a female-targeted romance rather than the short legs exhibited by Miley Cyrus’ [MCYRU] Hanna Montana films. The Last Song could score another $9 million.

Opening in 897 theaters, the drama Letters to God [LTGOD] is targeted at church-going Christian moviegoers.  The uplifting story could bring in $2.5 million.

That's the whisper from the trading floor.



Tag(s): DATEN, SCARE, TFEY, SLEVY, CLASH, HTRYD, TPERR, WDIG2, LSONG, MCYRU, LTGOD

View more Blog posts »



By Box Office Whisperer on Thursday, April 8, 2010 @ 04:17 PM 3520 views

Recent Comments

    No recent comments.



Animal Farm (AFARM) 29000 15.60 (-0.65)          Lee Cronin's The Mummy (TMUMY) 4179 37.84 (-2.03)          Michael (MJACK) 10000 188.90 (+1.29)          Lee Cronin's The Mummy (TMUMY) 104178 37.84 (-2.03)          Oh, the Places You'll Go (OTPYG) 3000 93.60 (-0.25)          Avengers: Secret Wars (AVNG6) 3000 484.60 (-0.16)          X-Men aka Mutants (XMEN8) 69000 165.51 (+0.39)          Hope (HOPE) 1 4.09 (+0.45)          Hope (HOPE) 150000 4.09 (+0.45)          Hokum (HOKUM) 149999 14.39 (-0.11)          The Housemaid's Secret (HMAI2) 3000 81.45 (+0.99)          Animal Farm (AFARM) 149999 15.60 (-0.65)          Fuze (FUZE) 149999 11.31 (-0.31)          The Beatles - A Four-Film Cinema (BEAT1) 3000 116.02 (+0.17)          Lee Cronin's The Mummy (TMUMY) 149999 37.84 (-2.03)          Avengers: Secret Wars (AVNG6) 5000 484.60 (-0.16)          Normal (NORML) 149999 16.97 (+0.23)          Avengers: Doomsday (AVNG5) 1000 551.28 (+0.58)          Mother Mary (MMARY) 149999 7.49 (-0.11)          Hokum (HOKUM) 29000 14.39 (-0.11)          Spider-Man: Brand New Day (SPID9) 1000 425.46 (-1.44)          Animal Farm (AFARM) 29000 15.60 (-0.65)          The Mummy 4 (MUMY5) 3000 95.51 (+0.24)          Lilo & Stitch 2 (LILS2) 3000 256.67 (+0.29)          Hokum (HOKUM) 1000 14.39 (-0.11)          Aaron Eckhart (AECKH) 1 14.15 (0.00)          Animal Farm (AFARM) 1000 15.60 (-0.65)          Scream 7 $115M Blockbuster Warra (SCRM7.BW) 25000 10.77 (+0.30)          Hoppers $140M Blockbuster Warran (HOPPR.BW) 25000 9.62 (+0.14)          ABC: 9-1-1 Nashville (911NAS) 25000 12.39 (+0.07)          CBS: Sheriff Country (SHERFC) 25000 9.01 (+0.03)          FOX: Best Medicine (BESMED) 25000 8.80 (+0.10)          FOX: Memory of a Killer (MEMOAK) 25000 10.23 (+0.21)          NBC: The Fall and Rise of Reggie (FARORD) 25000 10.51 (+0.07)          CBS: Boston Blue (BOSBLU) 25000 12.70 (0.00)          CBS: CIA (CIACBS) 25000 9.20 (+0.03)          The Horror Fund X (SPOOK) 20000 23.56 (+0.18)          Ally aka The Valley (ALLY) 150000 21.04 (-0.29)          Ally aka The Valley (ALLY) 150000 21.04 (-0.29)          Lords of War (LRDW2) 150000 7.56 (-0.54)          Lords of War (LRDW2) 150000 7.56 (-0.54)          Animal Farm (AFARM) 150000 15.60 (-0.65)          Animal Farm (AFARM) 150000 15.60 (-0.65)          The Thing That Hurts (TTTHU) 150000 1.72 (-0.14)          Mr. Nelson, Did You Kill People? (MNDYK) 150000 1.68 (-0.12)          Once Upon a Time in Harlem (OUATH) 150000 0.83 (-0.17)          Fatherland aka 1949 (FTHRL) 150000 1.92 (-0.08)          James Marsden (JMARS) 25000 161.89 (-1.50)          James Marsden (JMARS) 25000 161.89 (-1.50)          Gladys aka Weapons prequel (WEPN2) 150000 50.99 (+0.99)