SPIN FACTOR® - The HSX Blog



Box Score: Brave shoots into first place



Extending Pixar's streak of number one opening to thirteen in a row, Brave [BRAVE] top the weekend box office with an estimated $66.7 million.  The debut was the fifth best in Pixar's history and slightly better than Cars 2 last year.  The female heroine attracted an audience that was 57% female.  Positive word of mouth should continue to bring out families.

Madagascar 3: Europe's Most Wanted [MADG3] was knocked down to second place with $20.2 million.  DreamWorks' aniamted sequel has cleared $157.6 million.

Abraham Lincoln: Vampire Hunter [ALVH] slayed $16.5 million to debut in third place. The historical fantasy mashup did not connect with moviegoers, but those that came out were 56% male and 53% over the age of 25.

The weekend's third wide release Seeking a Friend for the End of the World [SAFEW] cratered tenth overall with just $3.8 million.

 

Rank TITLE F-S-S TOTAL
1 BRAVE $66,739,000 $66,739,000
2 MADAGASCAR 3: EUROPE'S MOST WANTED $20,200,000 $157,574,000
3 ABRAHAM LINCOLN: VAMPIRE HUNTER $16,500,000 $16,500,000
4 PROMETHEUS $10,000,000 $108,546,680
5 SNOW WHITE & THE HUNTSMAN $8,012,655 $137,055,375
6 ROCK OF AGES $8,000,000 $28,763,000
7 THAT'S MY BOY $7,900,000 $28,180,000
8 THE AVENGERS $7,040,000 $598,288,000
9 MEN IN BLACK 3 $5,600,000 $163,339,000
10 SEEKING A FRIEND FOR THE END OF THE WORLD $3,836,348 $3,836,348
11 MOONRISE KINGDOM $3,410,900 $11,625,265
12 THE BEST EXOTIC MARIGOLD HOTEL  $1,615,000 $38,370,339

 



Tag(s): BRAVE, MADG3, ALVH, SAFEW

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By Antibody on Sunday, June 24, 2012 @ 10:58 AM        6001 views


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