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Whisper Numbers: Just Go With It or Never Say Never?



After a few uneventful weekends at the box office, Hollywood is back in force with four new wide releases. The number one position looks to come down to a battle between a reliable comedic star and a new kid on the scene.  Adam Sandler [ASAND] has been a consistent draw for over a decade delivering $100 million grossers with $30 million plus openings. His latest PG-13 rated comedy Just Go With It [JGWIT] gets additional starpower from Jennifer Aniston [JANIS].  Sony’s marketing has been split between playing up the romantic comedy to women and featuring swimsuit model Brooklyn Decker for men. Opening in 3548 theaters, Just Go With It may deliver about $32 million.

Justin Bieber: Never Say Never [JBI3D] could challenge for the top spot if Bieber fever reaches the level of Hannah Montana & Miley Cyrus, which debuted with $31.1 million. The 3D documentary/concert film looks to bring out his legion of tween fans as well as religious parents receptive to his inspirational story. Breaking into 3105 theaters, Justin Bieber could attain $27 million.

Disney is releasing the 3D animated Gnomeo & Juliet [GNOME] just ahead of Valentine’s Day. The G-rated adaptation of the Shakespeare romance hopes to appeal to family audience with children too young to care about Justin Bieber. Gnomeo & Juliet could bring in $14 million from 2994 locations.

Channing Tatum [CTATU] stars in the action adventure The Eagle [EAGLN] set in Roman times. The PG-13 rated film doesn’t offer anything new in the genre and should attract a predominantly male audience. Marching into 2296 theaters, The Eagle may tally $8 million.

With all the competition from newcomers, last weekend’s top film The Roommate [RMATE] looks to fall more than 50% to around $7 million.

That’s the whisper from the trading floor.



Tag(s): ASAND, JGWIT, JANIS, JBI3D, GNOME, CTATU, EAGLN, RMATE

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By Box Office Whisperer on Thursday, February 10, 2011 @ 04:09 PM        4020 views


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Transformers 5 (TFRM5) 100000 66.97 (-0.70)         Queen of Katwe (KATWE) 100000 20.26 (-0.25)         The African-American Fund (AFRAM) 10000 21.52 (-0.02)         Avengers: Infinity War Part I (AVNG3) 100000 395.76 (-1.20)         A Perfect Day (APDAY) 100000 1.88 (+0.07)         Haunted Mansion (HMNSN) 406 38.95 (-4.69)         Aquaman (AQUMN) 10000 64.81 (+0.30)         Matthias Schoenaerts (MSCHO) 20000 4.11 (-0.04)         The Academy Awards Fund (AWARD) 10000 66.04 (+0.06)         Charlize Theron (CTHER) 500 87.18 (+0.20)         Florence Foster Jenkins (FLORN) 50000 13.25 (+0.13)         Ratchet & Clank (RATCL) 100000 21.25 (+1.15)         Florence Foster Jenkins (FLORN) 50000 13.25 (+0.13)         Minions (MNION) 20001 200.08 (+0.33)         Florence Foster Jenkins (FLORN) 50000 13.25 (+0.13)         Florence Foster Jenkins (FLORN) 50000 13.25 (+0.13)         Grace of Monaco (GRACM) 50000 0.01 (0.00)         Shaun the Sheep (SHEEP) 28846 17.32 (+0.04)         Bloodshot (BLDSH) 50000 23.77 (-0.17)         Spark (SPARK) 100000 8.47 (-0.02)         The Accountant (ACTNT) 30000 32.11 (-0.68)         Bloodshot (BLDSH) 50000 23.77 (-0.17)         Animated Spider-Man (ASPDR) 100000 67.31 (-1.11)         Kong: Skull Island (SKULN) 100000 42.35 (+0.01)         Bloodshot (BLDSH) 50000 23.77 (-0.17)         Animated Spider-Man (ASPDR) 100000 67.31 (-1.11)         Wonder Woman (WONDR) 100000 89.21 (-0.91)         San Andreas H$40 Put (SANDR.PU) 20000 2.32 (-0.04)         Bloodshot (BLDSH) 50000 23.77 (-0.17)         Haunted Mansion (HMNSN) 100000 38.95 (-4.69)         Trainwreck (TRWRC) 100000 62.66 (+0.07)         Jurassic World (JURA4) 100000 218.91 (+0.87)         Blade Runner 2 (BLAD2) 50000 33.12 (+0.26)         Blade Runner 2 (BLAD2) 50000 33.12 (+0.26)         Chris Tucker (CTUCK) 1000 114.07 (+0.30)         Blade Runner 2 (BLAD2) 50000 33.12 (+0.26)         Toy Story 4 (TOYS4) 100000 208.91 (+0.65)         Blade Runner 2 (BLAD2) 50000 33.12 (+0.26)         Transformers 5 (TFRM5) 100000 66.97 (-0.70)         Queen of Katwe (KATWE) 100000 20.26 (-0.25)         Avengers: Infinity War Part I (AVNG3) 100000 395.76 (-1.20)         Haunted Mansion (HMNSN) 25000 38.95 (-4.69)         Un Gallo con Muchos Huevos (UGCMH) 100000 2.79 (-0.10)         Red Light Winter (RLWIN) 99999 0.02 (0.00)         Macbeth (MCBTH) 50000 4.90 (+0.27)         The Little Prince (LPRNC) 100000 21.65 (-0.20)         Macbeth (MCBTH) 50000 4.90 (+0.27)         Macbeth (MCBTH) 50000 4.90 (+0.27)         Ladrones (LADR2) 100000 2.38 (-0.22)         Haunted Mansion (HMNSN) 1000 38.95 (-4.69)