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Whisper Numbers: Just Go With It or Never Say Never?



After a few uneventful weekends at the box office, Hollywood is back in force with four new wide releases. The number one position looks to come down to a battle between a reliable comedic star and a new kid on the scene.  Adam Sandler [ASAND] has been a consistent draw for over a decade delivering $100 million grossers with $30 million plus openings. His latest PG-13 rated comedy Just Go With It [JGWIT] gets additional starpower from Jennifer Aniston [JANIS].  Sony’s marketing has been split between playing up the romantic comedy to women and featuring swimsuit model Brooklyn Decker for men. Opening in 3548 theaters, Just Go With It may deliver about $32 million.

Justin Bieber: Never Say Never [JBI3D] could challenge for the top spot if Bieber fever reaches the level of Hannah Montana & Miley Cyrus, which debuted with $31.1 million. The 3D documentary/concert film looks to bring out his legion of tween fans as well as religious parents receptive to his inspirational story. Breaking into 3105 theaters, Justin Bieber could attain $27 million.

Disney is releasing the 3D animated Gnomeo & Juliet [GNOME] just ahead of Valentine’s Day. The G-rated adaptation of the Shakespeare romance hopes to appeal to family audience with children too young to care about Justin Bieber. Gnomeo & Juliet could bring in $14 million from 2994 locations.

Channing Tatum [CTATU] stars in the action adventure The Eagle [EAGLN] set in Roman times. The PG-13 rated film doesn’t offer anything new in the genre and should attract a predominantly male audience. Marching into 2296 theaters, The Eagle may tally $8 million.

With all the competition from newcomers, last weekend’s top film The Roommate [RMATE] looks to fall more than 50% to around $7 million.

That’s the whisper from the trading floor.



Tag(s): ASAND, JGWIT, JANIS, JBI3D, GNOME, CTATU, EAGLN, RMATE

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By Box Office Whisperer on Thursday, February 10, 2011 @ 04:09 PM        3798 views


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Tak3n aka Taken 3 (TAKE3) 100000 77.52 (+0.23)         Pixels (PIXEL) 52776 59.86 (+0.27)         Justice League Part One (JLEAG) 100000 228.26 (-2.81)         Little Boy (LTBOY) 25000 14.54 (-0.31)         American Sniper (AMSNP) 100000 55.99 (+0.58)         Finding Dory aka Finding Nemo 2 (NEMO2) 6636 169.45 (-0.78)         Guardians of the Galaxy 2 (GOTG2) 100000 226.99 (-2.74)         Little Boy (LTBOY) 50000 14.54 (-0.31)         Toy Story 4 (TOYS4) 50000 200.00 (0.00)         G.I. JOE 3 (GIJO3) 100000 38.78 (+1.32)         Star Trek 3 (TREK3) 100000 143.97 (-1.13)         Star Trek 3 (TREK3) 100000 143.97 (-1.13)         Star Trek 3 (TREK3) 100000 143.97 (-1.13)         Dumb and Dumber To (DUMB3) 100000 91.57 (+0.03)         Toy Story 4 (TOYS4) 100000 200.00 (0.00)         Man Up (MANUP) 100000 4.93 (+1.55)         Star Wars: Episode VII - The For (STAR7) 44 310.13 (+0.18)         LEGO Batman (LBATM) 43593 97.63 (-2.71)         The Hunger Games: Mockingjay Par (HGAM3) 25000 355.44 (-6.04)         The Hunger Games: Mockingjay Par (HGAM3) 100000 355.44 (-6.04)         Stonehearst Asylum (ELIZG) 50000 0.03 (-0.05)         Get It While You Can (GIWYC) 1000 5.49 (-1.89)         The Hunger Games: Mockingjay Par (HGAM3) 100000 355.44 (-6.04)         Toy Story 4 (TOYS4) 1 200.00 (0.00)         Toy Story 4 (TOYS4) 100000 200.00 (0.00)         Toy Story 4 (TOYS4) 64469 200.00 (0.00)         Reach Me (RECHM) 100000 0.63 (+0.04)         The Hunger Games: Mockingjay Par (HGAM3) 100000 355.44 (-6.04)         Toy Story 4 (TOYS4) 1000 200.00 (0.00)         Zoolander 2 (ZOOL2) 99999 31.81 (+2.38)         Into the Woods (INTWD) 165 96.37 (-0.68)         Danny Collins (IMGIN) 50000 4.98 (-0.03)         Danny Collins (IMGIN) 50000 4.98 (-0.03)         Fifty Shades of Grey (50SHD) 49999 122.55 (+0.62)         Uptown Saturday Night (USATN) 99999 10.90 (+0.12)         Guardians of the Galaxy 2 (GOTG2) 46905 226.99 (-2.74)         Young Ones (YONES) 50000 0.01 (-0.02)         Toy Story 4 (TOYS4) 100000 200.00 (0.00)         Toy Story 4 (TOYS4) 100000 200.00 (0.00)         Danny Collins (IMGIN) 49996 4.98 (-0.03)         Animal Farm (AFARM) 99999 3.09 (+0.01)         Star Wars: Episode VII - The For (STAR7) 35 310.13 (+0.18)         Nick Fury: Agent of S.H.I.E.L.D. (NFURY) 99999 8.20 (+0.03)         Avatar 2 (AVAT2) 9999 291.46 (-1.38)         The Stand (STAND) 2500 26.12 (+4.86)         The Greatest Showman on Earth (TGSOE) 4 5.82 (-0.05)         Alibi (ALIBI) 50000 0.01 (-0.07)         Patient Zero (PZERO) 25000 27.08 (+4.08)         Our Name is Adam (NADAM) 99999 7.99 (+0.03)         Patient Zero (PZERO) 100000 27.08 (+4.08)