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Whisper Numbers: Horrible Bosses and Zookeeper fight for seconds.



Two new comedies enter the box office fray this weekend but neither will be strong enough to unseat Transformers: Dark of the Moon [TFRM3] from the top spot. Even though the 3D sequel has been generating strong word of mouth, record opening weekends usually lead to a significant drop-off.   Transformers: Dark of the Moon may phase out around 55% to $45 million, a still stellar second weekend.

Horrible Bosses [HRBOS] looks to keep the streak of R-rated comedy hits going this summer. The ensemble cast features Jason Bateman [JBATE], Jason Sudeikis [JSUDE] and Charlie Day [CDAY] as three hapless buddies who want to kill their employers played by Kevin Spacey [KSPAC], Jennifer Aniston [JANIS] and Colin Farrell [CFARR]. While each star on its own is not a box office draw, their combined star wattage should attract adult moviegoers of both genders. The story concept is relatable and easy to market. Opening in 3040 theaters, Horrible Bosses could squeeze out about $27 million.

Kevin James [KJAME] toplines the PG-rated comedy Zookeeper [ZOOKP]. Sony picked up the film which was originally set for release last year by MGM. The long stay may have cool off James’ heat from 2009’s Paul Blart: Mall Cop, which opened to $31.8 million. Adults already saw James play a similar man getting dating advice in Hitch, so the only difference in Zookeeper are the talking animals, which appeal primarily to young children. Competition for the family crowd should be minimal as Cars 2 [CARS2] and Mr. Popper’s Penguins [POPNG] are fading. Displaying in 3482 theaters, Zookeeper could rein in around $22 million.

Cars 2 is not holding as well as previous Pixar films. Fast running out of gas, the sequel may decline to $14 million for its third weekend.

Only senior citizens are showing interest in Larry Crowne [LCROW]. The comedy looks to drop 45% in its second frame to about $7 million.

That’s the whisper from the trading floor.



Tag(s): TFRM3, HRBOS, JBATE, JSUDE, CDAY, KSPAC, JANIS, CFARR, KJAME, ZOOKP, CARS2, POPNG, LCROW

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By Box Office Whisperer on Thursday, July 7, 2011 @ 03:32 PM        4136 views


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Donald Glover (DOGLO) 20000 26.19 (-0.08)         The Lazarus Effect (LAZAR) 100000 31.13 (+1.34)         Bad Boys III (BADB3) 1000 18.57 (-0.20)         Arms and the Dudes (ARMDU) 1000 31.64 (+3.38)         McFarland, USA (MCFAR) 1 29.72 (+1.33)         Love & Mercy (LVMRC) 100000 3.47 (+0.16)         The Secret Life of Houdini (TSLOH) 1 34.31 (+7.29)         Love & Mercy (LVMRC) 100000 3.47 (+0.16)         Jason Bateman (JBATE) 20000 40.79 (-0.40)         Harrison Ford (HFORD) 20000 58.12 (-0.54)         Wild Oats (WOATS) 100 0.82 (0.00)         The Lazarus Effect - Opening Wee (LAZAR.OW) 100000 11.20 (+0.29)         In Dubious Battle (DUBTL) 100000 9.12 (+1.64)         Noah Baumbach (NBAUM) 20000 4.25 (+0.08)         The Lazarus Effect - Opening Wee (LAZAR.OW) 100000 11.20 (+0.29)         Transformers 5 (TFRM5) 100 66.93 (+1.07)         Unfinished Business (BSTRP) 50000 30.74 (-1.35)         Mad Max: Fury Road (MMAX4) 501 118.64 (-0.17)         The Lazarus Effect (LAZAR) 100000 31.13 (+1.34)         The Lazarus Effect (LAZAR) 100000 31.13 (+1.34)         Rebecca Hall (RBHAL) 20000 48.32 (+0.13)         Stephanie (STEPH) 10000 20.56 (+0.56)         Blade Runner 2 (BLAD2) 99999 24.64 (+4.63)         The Crow (TCROW) 1000 11.76 (+1.15)         The Crow (TCROW) 50000 11.76 (+1.15)         Seymour: An Introduction (SEMOR) 100000 0.06 (+0.01)         James Frain (JFRAI) 20000 35.95 (-0.32)         The Lazarus Effect H$10 Call (LAZAR.CA) 4115 2.89 (-0.01)         Outcast (OUTCS) 100000 0.06 (+0.03)         The Lazarus Effect (LAZAR) 80 31.13 (+1.34)         In Dubious Battle (DUBTL) 2 9.12 (+1.64)         Desierto (DSRTO) 100000 0.04 (+0.03)         Blade Runner 2 (BLAD2) 100000 24.64 (+4.63)         Blade Runner 2 (BLAD2) 9950 24.64 (+4.63)         Strings (STRIN) 100000 0.01 (0.00)         Franny (FRANY) 100000 0.04 (+0.01)         Spring (SPRIN) 10000 1.42 (-0.58)         Gregory the Nuisance aka Pyongya (GREGN) 50000 8.58 (+0.02)         Power Rangers (MMPR) 100000 26.83 (-0.14)         The Crow (TCROW) 76740 11.76 (+1.15)         Untitled Spider-Man (SPID6) 100 81.14 (+1.88)         Focus H$20 Call (FOCUZ.CA) 20000 3.74 (-0.04)         Madagascar 4 (MADG4) 5000 56.27 (-0.21)         The Secret Life of Houdini (TSLOH) 50 34.31 (+7.29)         Madagascar 4 (MADG4) 1000 56.27 (-0.21)         The Secret Life of Houdini (TSLOH) 5000 34.31 (+7.29)         Maria Bello (MBELL) 20000 48.88 (+0.13)         National Treasure 3 (NATR3) 100000 10.08 (-0.22)         Maps to the Stars (MAPST) 25000 0.62 (-0.04)         All the Wilderness (WLDJM) 100000 0.01 (0.00)