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I think showing the changes in week-to-week projections is a good move, but it would be useful to get a sense of why there is a significant
change in one of your projections.
For example, Before I Fall's projection is down 40% in a week - is that due to an actual drop in interest, or is it based on having better data?
Similarly, your projection for Skull Island is up 14% - are people more aware of the film, is it getting more attention/upvotes/tweets, etc?
I don't think you do this for every movie every week - too much work - but pick some of the most interesting, eg the biggest changes or the biggest movies, or movies with an event point you can analyse (like ADOGP and the release of that video) - and talk about the relevant numbers.
Probably helps if I link it! (inside) Feb 22, 15:18
I think showing the changes in week-to-week projections is a good move, but it would be useful to get a sense of why there is a significant Feb 23, 09:53
