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With its Wed, it will need to have an insane Friday increase, unseen in August before, to get to high single digit for the weekend

Posted by: xiayun on Aug 23, 13:04 in response to elchan's post I wouldn't count HITRN out yet, with that kind of theatre...

Again, using The Rocker as a comparison, we're looking at $4m 5-day, and I don't think it'll deviate much from that.

LAT on slow box office weekend. Open Road has spent at least $20 million to aggressively market HITRN, C+ CinemaScore. Antibody Aug 23, 12:33

Sad for HITRN but knew in the back of my mind that this could occur. LATimes has me thinking now $4M OW, max, for HITRN & 6M for 5 days. {nm} eallensbp Aug 23, 12:53

I wouldn't count HITRN out yet, with that kind of theatre count, I wouldn't be surprised it it squeaked out high single digits. {nm} elchan Aug 23, 13:01

With its Wed, it will need to have an insane Friday increase, unseen in August before, to get to high single digit for the weekend xiayun Aug 23, 13:04

I must concur with xiayun with this one. {nm} eallensbp Aug 23, 13:07

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