ANNOUNCEMENT: Trade Blockbuster Warrants and profit from a movie's long run at the box office.

HSX Forums: Movies Board






Anyone swayed by the "mall tour" teevee spots for Mortal Instruments?

Posted by: MrZero on Aug 10, 15:28

Interesting approach, not so much selling the movie as selling the impression that this is the next Twilight/Hunger Games.

Doesn't seem to be doing anything for awareness (in metrics i've seen), or the stock price here...i guess we'll see?

Anyone swayed by the "mall tour" teevee spots for Mortal Instruments?   MrZero on Aug 10, 15:28

didn't even know about them...but I don't have kids :) {nm}   tealfan on Aug 10, 16:48

It hasnt sold much in advance tickets to date and their sdcc bit fell flat vs deafening screams for twilight {nm}   notfabio on Aug 11, 05:49





Post a Reply

To post to the forums you must first login!

Far From The Madding Crowd (FFTMC) 100000 13.08 (+1.16)         Parkland (PRKLN) 100000 11.11 (+0.94)         Cuban Fury (CUBAF) 100000 0.83 (+0.35)         Serena (SERNA) 100000 10.43 (+1.31)         The Amazing Spider-Man 3 (SPID6) 100000 177.17 (-0.58)         Dumb and Dumber To (DUMB3) 100000 28.38 (+2.64)         The Amazing Spider-Man 3 (SPID6) 31927 177.17 (-0.58)         The Amazing Spider-Man 3 (SPID6) 10000 177.17 (-0.58)         Zulu (ZULU) 1000 7.40 (0.00)         The Bourne 5 (BORN5) 1000 45.02 (+1.20)         Blue Jasmine (BLUJM) 100000 13.64 (-0.37)         The Mortal Instruments: City of (CTOFB) 1000 47.29 (+0.07)         Will Poulter (WPOUL) 19400 54.05 (+0.26)         Mojave (MOJAV) 100000 8.75 (-0.55)         The Counselor (CNSLR) 50000 59.11 (0.00)         A Walk Among the Tombstones (WKTMB) 100000 27.08 (+0.06)         The Amazing Spider-Man 3 (SPID6) 20000 177.17 (-0.58)         The Bourne 5 (BORN5) 200 45.02 (+1.20)         Paranoia (PRNOA) 1000 30.38 (+0.78)         Black Nativity (BNTVT) 1000 19.92 (0.00)         The Amazing Spider-Man 3 (SPID6) 20000 177.17 (-0.58)         G.I. JOE 3 (GIJO3) 50000 67.85 (+0.06)         Lee Daniels' The Butler (BUTLR) 1000 41.89 (-1.58)         Planes: Fire and Rescue (PLNE2) 3 69.25 (-1.05)         The Amazing Spider-Man 3 (SPID6) 8548 177.17 (-0.58)         Planes (PLANE) 100000 65.01 (+4.19)         Paranormal Activity 5 (PNAC5) 99997 35.35 (+0.12)         Kick-Ass 2 (KCKA2) 1000 47.09 (+1.01)         Cuban Fury (CUBAF) 100 0.83 (+0.35)         A Case of You (ACSOU) 100 0.75 (+0.29)         Kick-Ass 2 (KCKA2) 100000 47.09 (+1.01)         The Monster of Florence (MOFLR) 100 0.78 (+0.27)         Serena (SERNA) 100 10.43 (+1.31)         Dumb and Dumber To (DUMB3) 100 28.38 (+2.64)         The Conjuring (CNJUR) 77268 121.70 (-0.44)         Inferno (NFERN) 5000 84.34 (+0.26)         Jobs (JOBS) 99999 24.53 (-1.56)         Hardest Working Fund (CAINE) 9990 45.18 (+0.12)         The Little Mermaid 3D (TLM3D) 100000 1.84 (-0.02)         Jobs (JOBS) 99999 24.53 (-1.56)         I, Frankenstein (IFRNK) 100000 29.23 (+0.54)         We're the Millers (WEMIL) 99999 80.78 (-2.41)         Anchorman: The Legend Continues (ANCH2) 75000 122.36 (-1.02)         Lee Daniels' The Butler (BUTLR) 100000 41.89 (-1.58)         Lee Daniels' The Butler (BUTLR) 100000 41.89 (-1.58)         Serena (SERNA) 100000 10.43 (+1.31)         Jobs (JOBS) 100000 24.53 (-1.56)         Jobs (JOBS) 100000 24.53 (-1.56)         Z For Zachariah (ZFZAC) 99988 22.42 (+0.14)         Planes (PLANE) 100000 65.01 (+4.19)