SPIN FACTOR®

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Box Score: The Roommate moves into first place.

With the nation watching the Super Bowl on Sunday, The Roommate [RMATE] led the weekend box office with an estimated $15.6 million.  The PG-13 rated thriller attracted primarily to young women, as females under the age of 21 made up 66% of the audience.

Sanctum [JCSNC] opened in second place with $9.2 million.  While 84% of its ticket sale came from 3D, the cave diving thriller received poor marks its audience.

No Strings Attached [NSATA] finished third in its third weekend, grossing $8.4 million to advance its total to $51.8 million.

Last weekend's top film, The Rite [TRITE] tumbled 62% to sixth place at $5.6 million, while fellow sophomore release The Mchanic [MCHNC] dropped 53% to $5.4 million.

 

Rank TITLE F-S-S TOTAL
1 THE ROOOMMATE $15,600,000 $15,600,000
2 SANCTUM $9,224,970 $9,224,970
3 NO STRINGS ATTACHED $8,400,000 $51,788,000
4 THE KING'S SPEECH $8,310,000 $84,125,000
5 THE GREEN HORNET $6,100,000 $87,200,000
6 THE RITE $5,565,000 $23,677,000
7 THE MECHANIC $5,370,000 $20,080,266
8 TRUE GRIT $4,750,000 $155,012,000
9 THE DILEMMA $3,448,475 $45,739,945
10 BLACK SWAN $3,400,000 $95,887,857
11 THE FIGHTER $2,900,000 $82,463,000
12 YOGI BEAR $2,335,000 $95,453,000

Source: Exhibitor Relations Co.



Tag(s): RMATE, JCSNC, NSATA, TRITE, MCHNC

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By Antibody on Sunday, February 6, 2011 @ 11:03 AM 5498 views

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