consequences to the poster and those related.
If it is not true, there should be consequences for the lie.
I do not consider it a harmless fraternity prank. Whoever did it, and for what reason, I do not know, is acting extremely childishly among adults.
If the spammers who appear from time to time think there is econonomic gain, they underestimate the savvyness of the people in this community. If they think it is just fun, there are better ways to get your jollies. But if the spamming is perpetrated by regulars in the community, then it is truly a sickness that should be stoppd.
Delta House Pledge project???