Four new releases try to ignite the box office with only moderate success. Although Paramount's Rango [RANGO] lead the weekend with an estimated $38.0 million, it did not break the $40 million mark the industry expected for the CG animated film produced at $135 million. Word of mouth is mixed on the non-3D animated western, which may not have the legs of typical family films.
The Adjustment Bureau [ADJBU] debuted in second place with $20.9 million. The Matt Damon [MDAMO] thriller attracted an audience that was 73% over the age of 30, an audience which should sustain the film in the long run.
Beastly [BSTLY] finished third with a $10.1 million opening. The targeted females made up 73% of the audience.
Last weekend's champ Hall Pass [HLPAS] cleared $9 million for fourth overall, holding an impressive 67% of its opening weekend.
Take Me Home Tonight [TMHTN] bombed completely with just $3.5 million.
| Rank | TITLE | F-S-S | TOTAL |
| 1 | RANGO | $38,000,000 | $38,000,000 |
| 2 | THE ADJUSTMENT BUREAU | $20,945,000 | $20,945,000 |
| 3 | BEASTLY | $10,115,000 | $10,115,000 |
| 4 | HALL PASS | $9,015,000 | $27,001,000 |
| 5 | GNOMEO AND JULIET | $6,912,000 | $83,694,000 |
| 6 | UNKNOWN | $6,620,000 | $53,129,000 |
| 7 | THE KING'S SPEECH | $6,501,000 | $123,817,000 |
| 8 | JUST GO WITH IT | $6,500,000 | $88,200,000 |
| 9 | I AM NUMBER FOUR | $5,702,000 | $46,440,000 |
| 10 | JUSTIN BIEBER: NEVER SAY NEVER | $4,325,000 | $68,876,000 |
| 11 | TAKE ME HOME TONIGHT | $3,500,000 | $3,500,000 |
| 12 | BIG MOMMAS: LIKE FATHER, LIKE SON | $3,300,000 | $33,269,678 |
Source: Exhibitor Relations Co.
Tag(s): RANGO, ADJBU, MDAMO, BSTLY, HLPAS, TMHTN