SPIN FACTOR®

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Box Score: Russel Brand claims the top two spots.

For a second weekend in a row, the Easter-themed family comedy Hop [IHOP] dominated the box office with an estimated $21.7 million.  Russell Brand [RBRAN] voiced the animated bunny, which drop 42% in its second trip to bring its cumulative total to $68.1 million.

Brand also finished second with his comedy remake Arthur [ATHUR] which led the four new releases at $12.6 million.  64% of its audience was over the age of 25.

The thriller Hanna [HANA1] debuted in third place with a robust $12.3 million.  However, poor word of mouth is likely to sink its long term prospects. 

Soul Surfer [SOSRF] earned $11.1 million to open in the fourth spot.  Audiences loved the inspirational story, which should have long legs at the box office. 

Insidious [NSIDI] declined just 27% in its second weekend to $9.7 million.  The horror film has scared up $27.1 million. 

Your Highness [YURHI] flopped at the sixth position with just $9.6 million.  

 

Rank TITLE F-S-S TOTAL
1 HOP $21,696,000 $68,152,305
2 ARTHUR $12,605,000 $12,605,000
3 HANNA $12,300,000 $12,300,000
4 SOUL SURFER $11,100,000 $11,100,000
5 INSIDIOUS $9,740,062 $27,096,650
6 YOUR HIGHNESS $9,520,376 $9,520,376
7 SOURCE CODE $9,050,000 $28,618,633
8 LIMITLESS $5,692,000 $64,380,230
9 DIARY OF A WIMPY KID: RODRICK RULES $4,885,000 $45,462,260
10 THE LINCOLN LAWYER $4,600,000 $46,454,810
11 RANGO $2,300,000 $117,531,000
12 SUCKER PUNCH $2,100,000 $33,972,000

Source: Exhibitor Relations Co.



Tag(s): IHOP, RBRAN, ATHUR, HANA1, SOSRF, NSIDI, YURHI

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By Antibody on Sunday, April 10, 2011 @ 11:34 AM 2980 views

Recent Comments

carywhitt
Monday, April 11 at 09:09 AM Pacific
Poor word of mouth on Hanna? What media are you reading?



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