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Whisper Numbers: Moviegoers celebrate the holiday with Chipmunks and Holmes.



With Christmas Day falling on a Friday this year, the holiday weekend presents an opportunity for a huge haul at the box office.  Five new wide releases vie for the attention of moviegoers, but can any of them dethrone last weekend’s top film Avatar [AVATR]?

James Cameron [JCAME] wowed audiences with a film unlike anything that has ever been made.  Avatar exceeded even the highest expectations by creating another world using the latest CGI that looks just like the real thing.  The phenomenal word of mouth has turned Avatar into a must-see event in 3D, even at the higher price point.  The second weekend drop-off should be minimal as Avatar stands to retain the pole position with about $70 million.

Warner Bros. has revived one of the 20th Century’s most popular cinematic heroes, Sherlock Holmes [SHOLM], for the 21st Century starring Robert Downey Jr. [RDOWN] as the 19th Century detective.  Directed by Guy Ritchie [GRITC], the PG-13 rated action comedy is aimed at the broad general audience.   With a strong marketing push generating good buzz, Holmes could take home around $45 million from 3626 theaters.

When Alvin and the Chipmunks cracked open $44.3 million two years ago, Alvin and the Chipmunks: The Squeakuel [ALVN2] was a no-brainer.  Kids and their parents can’t get enough of the singing rodents with high-pitched voices.  Opening on Wednesday to take advantage of kids out of school, The Squeakuel hauled in $18.8 million to beat out Avatar.  With no other competitive family film, the Chipmunks should pile up $42 million during the weekend from 3656 locations.

Meryl Streep [MSTRE] and director Nancy Meyers [NMEYE] join forces for It’s Complicated [CMPLC].  Although reviews have been mixed on the R-rated comedy, the two talents are hugely popular with older women, a demographic often ignored by Hollywood.  Opening in 2886 theaters, It’s Complicated may unwrap $25 million.

Two award contenders expand into wide release this Christmas weekend.  The topical drama Up in the Air [UPAIR] has been one of the best reviewed films of the year grossing over $10 million in three weeks of limited release.  Flying into 1895 locations, the George Clooney [GCLOO] vehicle could bring in around $11 million. Even with an all-star cast, the musical Nine [NINE] may be overlooked by moviegoers.  Without a must-see factor, the Weinstein release could tally $8 million from 1412 venues.

 

 



Tag(s): AVATR, JCAME, SHOLM, RDOWN, GRITC, ALVN2, MSTRE, NMEYE, CMPLC, UPAIR, GCLOO, NINE

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By Boc Office Whisperer on Thursday, December 24, 2009 @ 03:15 PM        4451 views


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A Wrinkle in Time - Opening Week (AWITM.OW) 100000 43.98 (+0.13)         Last Friday (FRID4) 71445 1.93 (+0.03)         RBG (RBG) 100000 2.56 (+0.54)         Hurricane Heist - Opening Weeken (CATG5.OW) 20000 5.12 (-0.10)         RBG (RBG) 100000 2.56 (+0.54)         Last Friday (FRID4) 62015 1.93 (+0.03)         Gringo - Opening Weekend (AMEXP.OW) 20000 4.43 (-0.56)         Silver and Black (SLBLC) 5000 88.04 (-1.58)         The Twilight Zone (TWZON) 100000 1.91 (-0.10)         Avatar 2 (AVAT2) 3448 346.98 (+0.98)         The Twilight Zone (TWZON) 100000 1.91 (-0.10)         Mario Movie (MARIO) 40000 73.88 (+13.88)         Terminator sequel (TERM6) 16703 53.02 (+0.16)         Hotel Artemis (ARTMS) 50000 24.32 (+3.48)         Ghost Recon (GRCON) 100000 1.82 (+0.04)         Silver and Black (SLBLC) 997 88.04 (-1.58)         Silver and Black (SLBLC) 100000 88.04 (-1.58)         Black Panther (BPNTH) 100000 501.45 (+3.74)         Mario Movie (MARIO) 35000 73.88 (+13.88)         How to Train Your Dragon 3 (HTYD3) 25000 88.52 (+1.69)         Ghost Recon (GRCON) 100000 1.82 (+0.04)         Mario Movie (MARIO) 97987 73.88 (+13.88)         Black Panther (BPNTH) 100000 501.45 (+3.74)         Annihilation (ANHLT) 100000 25.41 (+0.04)         Annihilation (ANHLT) 100000 25.41 (+0.04)         Silver and Black (SLBLC) 10000 88.04 (-1.58)         Black Panther (BPNTH) 10000 501.45 (+3.74)         Black Panther (BPNTH) 100000 501.45 (+3.74)         A Wrinkle in Time (AWITM) 100000 119.76 (-1.51)         Death on the Nile (DNILE) 13894 51.23 (+0.82)         Game Night (GAMEN) 482 46.74 (-3.21)         Silver and Black (SLBLC) 5000 88.04 (-1.58)         Game Night (GAMEN) 25482 46.74 (-3.21)         Johnny English 3 (JENG3) 40000 6.17 (+0.05)         Game Night (GAMEN) 26000 46.74 (-3.21)         Avatar 3 (AVAT3) 10000 249.96 (-1.74)         Toy Story 4 (TOYS4) 10000 238.41 (-1.50)         Jurassic World: Fallen Kingdom (JURA5) 10000 478.21 (-1.00)         Peter Rabbit (PRABT) 10000 83.73 (+1.66)         A Quiet Place (AQPLC) 9999 49.55 (-0.01)         Peter Rabbit (PRABT) 10000 83.73 (+1.66)         Mario Movie (MARIO) 17266 73.88 (+13.88)         Hotel Artemis (ARTMS) 15000 24.32 (+3.48)         Helen Mirren (HMIRR) 128 61.95 (-0.52)         Hotel Artemis (ARTMS) 25000 24.32 (+3.48)         Hotel Artemis (ARTMS) 100000 24.32 (+3.48)         Mario Movie (MARIO) 50000 73.88 (+13.88)         Mario Movie (MARIO) 100000 73.88 (+13.88)         Every Day (EVRYD) 100000 8.70 (-0.16)         Isn’t It Romantic (ISROM) 25000 21.16 (-0.01)