Movies

It happens almost every year. A couple big budget films do less than expected and suddenly the market thinks they all will. {nm} PendenteLite Jun 01, 10:14

Except this has clearly been one of the worse May in a decade and you would have made a fortune shorting after Iron Man 2. {nm} Antibody Jun 01, 10:19

Not to argue for the sake of arguing but last year, Star Trek was an anomaly... both Angels and Demons and Terminator way underperformed. secretstalker Jun 01, 10:22

(This was just to point out that last May wasn't *THAT* much better... not really to argue this was the worst May ever.) secretstalker Jun 01, 10:26

I'm saying for the whole Month of May. 2010 is ~$778M which is just better than 2001 and 2000. Antibody Jun 01, 10:28

Yeah, it's a down month for sure... some surmise that the downturn in the stock market recently hasn't helped... secretstalker Jun 01, 10:49

I also attribute it to uninspiring movies not worth their price in admission. {nm} Wolfythunder Jun 01, 22:03

I can say that Star Trek was no anomoly, I preached the message with all my first posts. damenchipguy Jun 01, 10:37

Last year also had Wolverine ($85M+), Night at the Museum ($70M) and Up ($68M). So Star Trek wasn't really an anomaly. {nm} RogerMore Jun 01, 11:23

ERC says worst Memorial Day in 17 years Vashta Nerada Jun 01, 10:24

A couple has anything lived up to expectations in a month, worse yet a few post down asks about multiplier and damenchipguy Jun 01, 10:31

I don't want to over simply, but it was the worst in 10 years because the films weren't very good. {nm} PendenteLite Jun 01, 10:35

Agreed, and it's not gonna turn around until we get that breakout hit. {nm} Antibody Jun 01, 10:38

Yes, at which point the market will begin to think that lots of things could break out that in all likelihood will not. :-) {nm} PendenteLite Jun 01, 13:19

In an age of twitter a bad movie will not have repeat business, it may not get out of the starting blocks. MacGruber! {nm} damenchipguy Jun 01, 10:39

Except 90% of what you'll read on Twitter about MacGruber is positive... secretstalker Jun 01, 10:51

a 2 1/2 hour running time probably didn't help much either... {nm} click999 Jun 01, 10:52

No, but I bet we see it do fine over the next few days and Friday... secretstalker Jun 01, 10:56

I am sure it is more than twitter, and it may do very well in the home market (uncut version). SATC2 will make some money back damenchipguy Jun 01, 13:06

Terminator and Night at the Museum 2 weren't that good either... I'd say on par with this weekend's offerings. {nm} secretstalker Jun 01, 18:26