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BOM: Fri over Fri drop in avg for [127HR] is 66%... will it have enough fuel if and when it goes wide in a few weeks?

Posted by: Oleg Max (a.k.a Oleg_Max) on Nov 13, 15:57

http://www.boxofficemojo.com/movies/?page=daily&id=127hours.htm


Tag(s): 127HR

BOM: Fri over Fri drop in avg for [127HR] is 66%... will it have enough fuel if and when it goes wide in a few weeks? Oleg Max Nov 13, 15:57

That's a misleading post. PSA always drops when theaters expand. {nm} Antibody Nov 13, 16:54

It did drop 56% Fri to Fri at its main LA venue which is pretty high for a small expansion {nm} notfabio Nov 13, 17:30

I think this is kind of a unique case in that it has a very specific, front-loading audience (film buffs into Boyle who rushed out), but dsbman Nov 13, 18:41

some of it is really extreme for 800 sites {nm} Moviesnob Nov 13, 19:05

I agree, but it's a terrific movie and, in its own way, a crowd-pleaser. Given everyone knows the outcome, I think they'll be open to it... {nm} dsbman Nov 13, 19:26

I also think the trailer does a great job at selling it as something more exotic than it is, and it will play well in multiplexes if they dsbman Nov 13, 19:28

just stating simple math is misleading? please explain... movie made $19,316 per theater Fri, Nov 5th, it earned $6,409 per theater Nov 12t Oleg Max Nov 13, 19:04

btw, because I posted that I cannot login into EURO fund anymore? {nm} Oleg Max Nov 13, 19:09

It's the context. Precious Fri over Fri PSA dropped 67%. Still went Wide and grossed $47M. Antibody Nov 13, 20:17

your post is also misleading. Precious made 47 m in 5months! way too long for HSX. 1st wknd wide by HSX metric it made 7.1 mill. Oleg Max Nov 13, 21:23

Official Adjusts Antibody Nov 14, 10:26

Hey you Billionaires No Fighting Please! :) {nm} BelizeIt Nov 14, 11:59

See what happens when you post out of context. PRCUS still delisted 40. {nm} Antibody Nov 14, 10:28

It's not exactly a relevant equation because it expanded mostly within the existing markets, so you'd expect it to decrease. When a movie dsbman Nov 13, 19:30

Also keep in mind that the average ticket price also decreased big-time (ArcLight Hollywood charges $15.50 prime, whereas some new sites dsbman Nov 13, 19:31





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