SPIN FACTOR®

The HSX Blog



Whisper Numbers: Bourne, Campaign against Batman

A couple of newcomers hope to finally take down the caped crusader.  Unable to convince Matt Damon to reprise his role, Universal relaunched its spy franchise with Jeremy Renner [JRENN] in the fourth installment The Bourne Legacy [BORN4]. In order to one up on the Bourne trilogy, the studio marketing describes his character Aaron Cross as a genetically altered super-soldier who is even better than Jason Bourne. Cross goes on the run with a scientist played by Rachel Weisz [RWEIS] after the government terminated their black ops program and marked them for death. With all the elements from the Bourne series, the PG-13 rated film should appeal to at least a portion of the fanbase that opened The Bourne Ultimatum to a whopping $69.3 million in 2007. Breaking into 3746 theaters, The Bourne Legacy could earn around $39 million.

Will Ferrell [WFERR] and Zach Galifianakis [ZGALI] square off in the political comedy The Campaign [CMPGN]. Both comedians excel at playing buffoons and politicians provide great fodder this election year. Ferrell’s last R-rated wide release Step Brothers grossed $30.9 million in August of 2008, while Galifianakis co-led the R-rated Due Date to a $32.7 million debut. However, moviegoers may not be in the mood for a film about dirty politics, even one played for laughs. The Campaign may be able to tally $27 million from 3207 locations.

After a three week reign, The Dark Knight Rises [BATM3] looks to fall back to third place with around $22 million to its total just short of $400 million.

Meryl Streep [MSTRE] and Tommy Lee Jones [TLJON] star in the PG-13 rated dramedy Hope Springs [GHSPR] targeted at the older adult demographic. Streep’s late summer film Julia & Julia debuted with $20 million in 2009. However, Hope Springs doesn’t have her portraying any famous, real-life figure. To get the word of mouth started, Sony opened the film on Wednesday and grossed $2.2 million. Playing in 2361 theaters, Hope Springs should be able to manage about $14 million for the weekend.

Total Recall [RECAL] came out of its below expectation opening weekend with poor word of mouth. With added competition, the sci-fi remake looks to drop 55% to around $11 million.

Nitro Circus The Movie 3D [NTROC] seeks to follow the trail blazed by the Jackass crew. The documentary hopes to attract young male fans of extreme sports not interested in the Olympics. Opening Wednesday in 800 theaters and grossing $0.7 million, Nitro Circus The Movie 3D may score $2.5 million from Friday to Sunday.

That’s the whisper from the virtual trading floor.



Tag(s): JRENN, BORN4, RWEIS, WFERR, ZGALI, CMPGN, BATM3, MSTRE, TLJON, GHSPR, RECAL, NTROC

View more Blog posts »



By Box Office Whisperer on Thursday, August 9, 2012 @ 04:29 PM 6975 views

Recent Comments

    No recent comments.



Wishful Thinking (WSHFT) 10000 4.39 (+0.47)          Dune: Part Three aka Dune: Messi (DUNE3) 20000 233.77 (+0.06)          Phantom Son (PHSON) 900 9.58 (0.00)          Shiver (SHVER) 20000 51.88 (+0.81)          A Tree is Blue (ATBLU) 24000 4.29 (+0.36)          Melania (MLNIA) 150000 13.74 (-0.98)          Violent Night 2 (VILN2) 50000 24.10 (+0.02)          Focker In-Law aka Meet the Paren (MPRN4) 10000 103.94 (+0.02)          Frozen III (FROZ3) 25 309.73 (+0.25)          Godzilla Minus Zero (GODM2) 50000 42.12 (+0.05)          Street Fighter (STFTR) 50000 73.77 (+0.41)          Highlander (HIGHL) 150000 36.87 (-0.16)          Resident Evil (RESE8) 50000 49.71 (+0.05)          Evil Dead Burn (EVLD6) 50000 38.45 (+0.03)          The Odyssey (ODYSE) 75000 292.58 (+0.37)          Spider-Man: Brand New Day (SPID9) 30000 420.19 (+0.15)          Wuthering Heights H$45 Call Fri- (WUTHR.CA) 25000 1.80 (+0.02)          Toy Story 5 (TOYS5) 20000 363.17 (+0.10)          Jackass 5 (JCKA6) 30000 47.78 (+0.08)          Moana (MOAN1) 50000 218.55 (+0.16)          Minions 3 (MNIO3) 50000 318.35 (+0.50)          Scary Movie 6 (SCAR6) 50000 54.97 (0.00)          A Tree is Blue (ATBLU) 75000 4.29 (+0.36)          Ready or Not 2: Here I Come (RONO2) 50000 31.76 (+0.03)          Shelter (SELTR) 2500 10.40 (-0.10)          Dog Stars (DOGST) 2500 63.12 (-0.15)          Blade (BLAD1) 50000 27.24 (0.00)          Houdini (TSLOH) 5000 0.01 (0.00)          Triplets (TRPLT) 5000 0.01 (0.00)          The Ploughmen (PLOUM) 5000 0.01 (0.00)          The Animal Fund (ZOO) 1258 20.26 (-0.07)          Mob Girl (MOBGR) 5000 0.01 (0.00)          The Super Mario Galaxy Movie (MARI2) 50000 498.01 (+0.50)          Dock (DOCK) 5000 0.01 (0.00)          Undertone (UNDTN) 5000 11.74 (-0.38)          Bear Country (BEARC) 20000 10.22 (+0.03)          Crawl 2 (CRAW2) 5000 11.85 (+0.02)          Girls Like Girls (GRLGR) 5000 6.43 (+0.03)          In the Grey (NGREY) 5000 16.98 (+0.04)          Girls Like Girls (GRLGR) 15000 6.43 (+0.03)          Melania (MLNIA) 150000 13.74 (-0.98)          Killing Gawker (KGAWK) 5000 11.58 (+0.15)          Undertone (UNDTN) 2500 11.74 (-0.38)          Undertone (UNDTN) 5000 11.74 (-0.38)          Bear Country (BEARC) 22500 10.22 (+0.03)          Charlie the Wonderdog (CWDOG) 85000 1.31 (+0.09)          Over Your Dead Body aka The Trip (TETRP) 15000 6.77 (+0.61)          Shiver (SHVER) 150000 51.88 (+0.81)          Somewhere Out There (SWOTH) 12500 3.51 (+0.43)          Pressure (PRSUR) 10000 15.55 (+0.73)