SPIN FACTOR®

The HSX Blog



Whisper Numbers: Super Bowl won't deflate American Sniper

Will the biggest sporting and television event in America finally stop the momentum of American Sniper [AMSNP]? Hollywood is providing little competition this weekend against the box office phenomenon due to the Super Bowl.  After tearing through the $200 million marker, American Sniper has the $300 million goalpost clearly in sight. Even with the Super Bowl cutting into business on Sunday, American Sniper could still hold around 60% of last weekend to remain in first with around $40 million.

Paramount targets teenagers with the PG-13 rated Project Almanac [ALMNC]. The time travelling, found-footage film was originally scheduled for release last year under the title Welcome to Yesterday. The new title clearly mimics Project X, Warner Bros.’ found footage party film which opened to $21.0 million in March 2012. Earlier that same year, Fox’s found-footage sci-fi film Chronicle debuted with $22.0 million over Super Bowl weekend. However, the found-footage concept is no longer fresh today. Clocking in at 2893 theaters, Project Almanac could bring home $14.0 million.

After its decent opening last week, The Boy Next Door [BOYND] is likely drop 55% to about $6.5 million.

Kevin Costner [KCOST] stars in the PG-13 rated racial drama Black or White [BLKWH], which has received favorable reviews on a sensitive subject matter. Relativity targets older adults, but most are likely to just wait for it to reach the small screen. Costner’s starpower has diminished as Draft Day managed only a $9.8 million opening last year. Opening in1823 theaters, Black or White may divvy up $5.5 million.

Open Road has dusted off The Loft [TLOFT] from the shelf where it was previously dropped by both Warner Bros. and Universal. The R-rated thriller premiered its trailer just last month, and had little marketing outside targeted ad buys on cable TV during the last week. The Loft may post $3 million from 1841 locations.

After a month of successful platform release, A24 expands A Most Violent Year [AMVYR] wide into 818 theaters. Although the R-rated drama had excellent reviews, it failed to garner any Oscar nominations. A Most Violent Year could tally $2 million.

That’s the whisper from the virtual trading floor.



Tag(s): AMSNP, ALMNC, BOYND, KCOST, BLKWH, TLOFT, AMVYR

View more Blog posts »



By Box Office Whisperer on Thursday, January 29, 2015 @ 03:38 PM 1640 views

Recent Comments

    No recent comments.


twitter

@HSXMOVIES on Twitter





Follow HSX on Twitter!


Ponniyin Selvan: Part I seized an estimated $4.1 million at the weekend #boxoffice #PS1 https://t.co/2dOUactYEI       #Bros paraded an estimated $4.8 million at the weekend #boxoffice #BrosMovie https://t.co/1S88gtpLNE       Box Score: #Smile lit up first place with an estimated $22 million at the weekend #boxoffice…       Ponniyin Selvan: Part I collected an estimated $2.1M Friday at the weekend #boxoffice #PS1 https://t.co/2GXobZFuwO       #Bros tapped an estimated $1.8M Friday at the weekend #boxoffice #BrosMovie https://t.co/zqA8uDT1fY       #Smile cracked an estimated $8.2M Friday at the weekend #boxoffice #SmileMovie https://t.co/VqYel4cLZq       Bill Skarsgard and Lily-Rose Depp to star in #Nosferatu       Focus Features to distribute #Nosferatu directed by Robert Eggers       #Bros grabbed $500K Thursday in #boxoffice previews       #Smile puts on an estimated $2.0M Thursday in #boxoffice previews #SmileMovie      
Inappropriate Behavior (INAPB) 1 9.13 (-0.06)         Shang-Chi 2 (SHCH2) 150000 135.41 (-1.04)         Shang-Chi 2 (SHCH2) 150000 135.41 (-1.04)         Godzilla vs. Kong 2 (KONG2) 1 114.39 (+0.11)         Snow White (SNWHT) 1 178.74 (0.00)         Donnie Yen (DYEN) 5000 2.78 (+0.03)         Nobody 2 (NOBO2) 1 23.14 (-0.12)         Mission: Impossible - Dead Recko (MISS8) 1 144.67 (-0.39)         Mufasa: The Lion King (LION2) 3 209.77 (+0.37)         Ponniyin Selvan: Part I (PS1) 1 8.16 (+0.26)         Despicable Me 4 (DESM4) 4 178.02 (+0.67)         Sonic the Hedgehog 3 (SONC3) 4 118.59 (-0.44)         Strange World (STRNW) 1 101.07 (-0.46)         Mission: Impossible - Dead Recko (MISS8) 4 144.67 (-0.39)         Till (TILL) 150000 9.81 (+1.05)         Laal Singh Chaddha (LSCHA) 1 3.37 (-0.01)         Furiosa (MMAX5) 4 126.44 (-0.34)         Inside Out 2 (INOU2) 23 163.56 (+3.56)         Fever (PEGLE) 200 5.70 (+0.01)         Proxy (PROXY) 1000 8.13 (-0.05)         Mission: Impossible - Dead Recko (MISS7) 1 197.76 (+0.34)         Till (TILL) 150000 9.81 (+1.05)         A Quiet Place: Day One (AQPL3) 4 79.98 (-0.16)         Kung Fu Panda 4 (PAND4) 10 85.21 (+0.75)         Rebel Wilson (RBWIL) 25000 51.41 (-0.16)         Dune: Part Two (DUNE2) 21728 165.81 (+0.79)         Fast X aka Fast & Furious 10 (FASTX) 10 152.88 (-1.29)         White Noise (WHNOS) 111000 0.03 (+0.01)         Charlotte Gainsbourg (CGAIN) 25000 2.58 (-0.05)         Violent Night (VILNT) 800 15.88 (+0.06)         Violent Night (VILNT) 25 15.88 (+0.06)         The Pale Blue Eye (TPBEY) 150000 0.06 (-0.04)         Roald Dahl’s Matilda The Music (RDMTM) 150000 1.00 (0.00)         Despicable Me 4 (DESM4) 1 178.02 (+0.67)         Bones and All (BONAL) 160 11.72 (-0.17)         Bones and All (BONAL) 17 11.72 (-0.17)         Devotion (DEVOT) 1 38.13 (-0.10)         Inside Out 2 (INOU2) 85 163.56 (+3.56)         Armageddon Time (ARMGT) 3 16.29 (-0.01)         Venom 3 (VENM3) 1 122.76 (-0.11)         True Haunting (TRUEH) 150000 13.30 (-0.19)         Causeway (CAUSW) 15000 0.02 (+0.01)         The Fall Guy (FALGY) 1 51.99 (-0.19)         The Estate (ESTAT) 8 2.82 (-0.02)         Barbarian (BARBN) 1000 33.32 (+0.26)         The Estate (ESTAT) 8 2.82 (-0.02)         Causeway (CAUSW) 66000 0.02 (+0.01)         Steven Soderbergh (SSODE) 25000 29.41 (+0.49)         TAR (TAR) 15 12.82 (-0.16)         Magic Mike’s Last Dance (MGCM3) 150000 40.66 (+0.29)