SPIN FACTOR®

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Box Score: The Twilight Saga: Eclipse sucked up the box office.

After setting a couple of box office record on opening day Wednesday, The Twilight Saga: Eclipse [TWLI3] an estimated $82.5 million the long Independence Day weekend.  Fangirls have driven up the total to $175.29 million over its first 6 days.

The Last Airbender [BENDR] blew away expectations with an estimated $53.15 million over the 4-day weekend.  Family audiences flocked to the fantasy film based on a cartoon series despite poor reviews.

Toy Story 3 [TOYS3] packed in another $42.2 million over the holiday weekend to cross the $300 million milestone in its third weekend.

With Fourth of July falling on Sunday, sophomore holdovers suffered greater declines with Grown Ups [GRWUP] down 53% and Knight and Day [KNDAY] down 48% when comparing the Friday-to-Sunday portion of the weekend.

 

  TITLE WEEKEND TOTAL
1 THE TWILIGHT SAGA: ECLIPSE  $82,545,000 $175,289,978
2 THE LAST AIRBENDER $53,150,000 $70,550,000
3 TOY STORY 3 $42,223,000 $301,050,000
4 GROWN UPS $26,500,000 $85,082,000
5 KNIGHT AND DAY $14,000,000 $49,308,614
6 THE KARATE KID $11,500,000 $155,023,000
7 THE A-TEAM $4,275,000 $70,365,950
8 GET HIM TO THE GREEK $1,626,560 $57,868,155
9 SHREK FOREVER $1,258,000 $232,641,000
10 CYRUS $1,019,445 $1,737,319
11 PRINCE OF PERSIA: THE SANDS OF TIME $917,000 $88,372,000
12 IRON MAN 2 $886,000 $308,531,000

Source: Exhibitor Relations Co.



Tag(s): TWLI3, BENDR, TOYS3, GRWUP, KNDAY

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By Antibody on Monday, July 5, 2010 @ 01:45 PM 3127 views

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