SPIN FACTOR®

The HSX Blog



Whisper Numbers: Four new films unlikely to overthrow Apes

With all the big summer blockbuster films out of the way, four moderate wide releases will try to make their mark. Rise of the Planet of the Apes [RSAPE] should be able to hold them off and retain the top spot for a second weekend. Even with positive word of mouth, the sci-fi film is likely to drop more than 50% to $27 million.

New Line’s horror sequel Final Destination 5 [FDES5] looks to fare best amongst the newcomers. The previous installment and the first in 3D, The Final Destination opened to a franchise best $27.4 million in 2009. However, 3D is no longer a novelty as 3D films has saturated the marketplace. The R-rated Final Destination 5 should benefit as the first horror opener since spring, which bring out starving fans of the genre. Arriving in 3155 theaters, Final Destination 5 could deliver about $24 million.

DreamWorks targets older women with the period drama The Help [THELP] based on a bestselling novel. The diverse cast and subject matter should also appeal to African-Americans. The PG-13 rated film opened on Wednesday and banked $5.5 million from fans of the book, which should help build word of mouth. Booked into 2534 theaters, The Help could clean up $18 million over the weekend.

The R-rated comedy 30 Minutes or Less [30MOL] stars Jesse Eisenberg [JEISE] and Aziz Ansari [AANSA] as roommates who are forced to rob a bank by criminals played by Danny McBride [DMCBR] and Nick Swardson [NSWAR]. Sony hopes to attract young males, though the trailers have not been laugh out loud funny. None of the cast are established box office draw either. 30 Minutes or Less could deliver $17 million from 2888 locations.

Fox hopes the legion of ‘gleeks’ will shell out for Glee The 3D Concert Movie [GLELV], a feature version of the concert tour based on the hit TV show. The buzz has been muted compared to the fervor for Justin Bieber, which opened to $29.5 million in February. Breaking into 2040 3D theaters, Glee The 3D Concert Movie could hit $11 million.

That’s the whisper from the trading floor.



Tag(s): RSAPE, FDES5, THELP, 30MOL, JEISE, AANSA, DMCBR, NSWAR, GLELV

View more Blog posts »



By Box Office Whisperer on Thursday, August 11, 2011 @ 04:05 PM 5833 views

Recent Comments

DomoI
Tuesday, August 16 at 15:43 PM Pacific
"targets *older women* with the *period* drama"
nicolashookfin
Thursday, August 25 at 03:39 AM Pacific
85"><img src="http://www.superchristianlouboutin.org/images/s/Christian-Louboutin-Josefa-120-Platform-Sandals-Black-242-1.jpg" alt="Christian Louboutin Josefa 120 Platform Sandals Black" title=" Christian Louboutin Josefa 120 Platform Sandals Black " widt


twitter

@HSXMOVIES on Twitter





Follow HSX on Twitter!


Sarah Snook to star in Run Rabbit Run, replacing Elisabeth Moss        First trailer for See For Me from #IFCFilms https://t.co/3oNGINl082       Ali Fazal and Navid Negahban join Kandahar       First Look at #Dual starring Karen Gillan and Aaron Paul https://t.co/bVWqDMvIFf       Samuel Goldwyn Films to distribute #Minamata in theaters on December 15th https://t.co/8pmWLXIYP5       Awkwafina joins Renfield       #Aline secures January 21, 2022 release date https://t.co/QAyJmapoKf       Happening gets May 6, 2022 release date https://t.co/oiedI7VhrZ       Paris, 13th District lands April 15, 2022 release date https://t.co/uUImhG3KiH       Margaret Qualley joins Poor Things       
The Way of the Wind aka The Last (LPLNT) 149981 0.17 (-0.02)         The Matrix Resurrections (MTRX4) 7500 133.84 (+0.91)         The King's Man (KTSS3) 7500 46.81 (+0.06)         Call of Duty (CODUT) 95951 0.47 (-0.04)         Doctor Strange in the Multiverse (DRST2) 7500 188.50 (+2.05)         Bad Dads (BDADS) 149980 0.26 (+0.08)         65 (65) 7500 39.24 (+0.06)         Sing 2 (SING2) 9000 157.50 (-0.38)         Leo from Toledo (LEOFT) 50000 3.22 (-0.04)         Licorice Pizza (LCPZA) 1234 22.55 (-0.11)         The King's Man (KTSS3) 8000 46.81 (+0.06)         Down with the King (DWTKN) 1 2.00 (0.00)         The Matrix Resurrections (MTRX4) 5 133.84 (+0.91)         Desert Warrior (DSRTW) 1 10.00 (0.00)         Kamikaze aka Destroyer (KAMKZ) 50000 4.60 (+0.03)         Spider-Man: No Way Home (SPID8) 1001 381.43 (-2.06)         Down with the King (DWTKN) 150000 2.00 (0.00)         A Journal for Jordan (JFJOR) 7500 27.65 (-0.05)         Desert Warrior (DSRTW) 150000 10.00 (0.00)         Nightmare Alley (NMALY) 9999 36.01 (-0.27)         American Underdog (AUKWS) 7500 37.71 (-0.06)         Nightmare Alley (NMALY) 1999 36.01 (-0.27)         West Side Story (WSDST) 8000 57.32 (-0.33)         Doctor Strange in the Multiverse (DRST2) 7500 188.50 (+2.05)         National Champions (NCHMP) 110000 16.04 (+0.13)         65 (65) 7500 39.24 (+0.06)         Desert Warrior (DSRTW) 150000 10.00 (0.00)         National Champions (NCHMP) 150000 16.04 (+0.13)         The Unbearable Weight of Massive (UWOMT) 7500 23.21 (+0.08)         Resident Evil: Welcome to Raccoo (RESE7) 130000 17.28 (-0.24)         The Bad Guys (TBADG) 7500 41.93 (+0.04)         Kandahar (KNDHR) 150000 25.44 (+6.49)         The Northman (NRTHM) 7500 15.07 (+0.04)         House of Gucci (GUCCI) 130000 44.48 (-0.37)         Encanto (ENCNT) 1000 85.69 (+0.93)         Sing 2 (SING2) 7500 157.50 (-0.38)         The Last Manhunt (TLMHN) 1 4.76 (+0.76)         The Last Manhunt (TLMHN) 1000 4.76 (+0.76)         Encanto (ENCNT) 85 85.69 (+0.93)         The Matrix Resurrections (MTRX4) 7500 133.84 (+0.91)         The King's Man (KTSS3) 7500 46.81 (+0.06)         Encanto (ENCNT) 9903 85.69 (+0.93)         65 (65) 7500 39.24 (+0.06)         Ghostbusters: Afterlife (GHST4) 150000 127.44 (-2.12)         Ghostbusters: Afterlife (GHST4) 148867 127.44 (-2.12)         Doctor Strange in the Multiverse (DRST2) 7500 188.50 (+2.05)         Spider-Man: No Way Home (SPID8) 7490 381.43 (-2.06)         Nightmare Alley (NMALY) 7490 36.01 (-0.27)         Doctor Strange in the Multiverse (DRST2) 7500 188.50 (+2.05)         Down with the King (DWTKN) 150000 2.00 (0.00)