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The article isn't exactly right

Posted by: RupertPupkin on Feb 20, 13:25 in response to Antibody's post THR: trackings [THHNT] $9 to $12 million range with NRG...

"Tracking in this case is complicated by the fact that surveys are generally conducted over many weeks; in the case of The Hunt, the new trailer and release date were only announced a week ago."

That's not really accurate. The Hunt wouldn't have debuted on tracking until today, anyway, so the fact that the new trailer and release date were announced a week ago isn't relevant.  That didn't affect its tracking at all, at least from a process/methodology standpoint.





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