SPIN FACTOR®

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Box Score: Snow White is knight in shining armor.

After several flops, Universal can claim to have the fairest of the weekend as Snow White and the Huntsman [SWHTM] grossed an estimated $56.3 million to lead the box office. The re-imagined fairy tale successfully appealed to both men and women with its gritty battle scenes and special effects.  The audience demographics broke down 53% female and 56% over the age of 25.


Men in Black 3 [MIB3] declined 46% in its second weekend to $29.3 million. The sci-fi sequel has earned $112.3 million


The Avengers banked another $20.3 million to advance its total to $552.7 million.


Battleship [BTSHP] finished a distant fourth at $4.8 million


For Greater Glory [CRIST] charted at tenth overall with $1.8 million from 757 theaters.

 

Rank TITLE F-S-S TOTAL
1 SNOW WHITE & THE HUNTSMAN $56,255,430 $56,255,430
2 MEN IN BLACK 3 $29,300,000 $112,300,000
3 THE AVENGERS $20,300,000 $552,700,000
4 BATTLESHIP $4,810,320 $55,123,170
5 THE DICTATOR $4,725,000 $50,835,000
6 THE BEST EXOTIC MARIGOLD HOTEL  $4,600,000 $25,496,605
7 WHAT TO EXPECT WHEN YOU'RE EXPECTING $4,430,000 $30,723,000
8 DARK SHADOWS $3,860,000 $70,834,000
9 CHERNOBYL DIARIES $3,045,000 $14,416,000
10 FOR GREATER GLORY $1,800,000 $1,800,000
11 THE HUNGER GAMES $1,500,000 $398,273,748
12 BERNIE $937,296 $3,650,696


Tag(s): SWHTM, MIB3, BTSHP, CRIST

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By Antibody on Sunday, June 3, 2012 @ 10:19 AM 10296 views

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