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Whisper Numbers: The weekend box office gets Taken 2

Business is about to pick up once again as Fox unleashes the action sequel Taken 2 [TAKE2]. 2009’s Taken took the industry by surprise with a $24.7 million debut on Super Bowl weekend, which Hollywood typically counterprograms with female-targeted fares.  Showing tremendous legs, Taken finished with $145 million and made Liam Neeson [LNEES] an action star who went on to topline The A-Team, Unknown and The Grey. The sequel shifts the setting from Paris to Istanbul but does not stray far from the original formula. Maggie Grace [MGRAC] takes a more active role this time as the daughter who helps her father fight her mother’s kidnappers. The R-rated film has been tracking extremely well with both sexes. Breaking into 3661 theaters, Taken 2 may score over $40 million.

Hotel Transylvania [HTRNS] smashed all expectations to set a new opening weekend for the month of September. The animated family film should hold at least 60% and finish second at around $26 million.

Disney’s Frankenweenie [FRNKW] is the latest stop-motion animated feature from director Tim Burton [TBURT]. Unfortunately, the Frankenstein-inspired story comes just a week after the animated monster mash Hotel Transylvania, which will compete for the family audience. The PG-rated black and white film will have to draw from older teens and adult Burton fans. Sparking into 3005 theaters, Frankenweenie could raise $16 million.

Universal expands the musical comedy Pitch Perfect [PTCPF] into wide release a week after earning $5.1 million from just 335 theaters. The ensuing word of mouth should help bring in around $14 million from 2770 locations.

Adult moviegoers turned out for the smart sci-fi actioner Looper [LOOPR]. A 45% decline would net another $11 million in its second weekend.

That’s the whisper from the virtual trading floor.



Tag(s): TAKE2, LNEES, MGRAC, HTRNS, FRNKW, TBURT, PTCPF, LOOPR

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By Box Office Whisperer on Thursday, October 4, 2012 @ 04:04 PM 6377 views

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Crazy Rich Asians 2: China Rich (CRAS2) 1 46.09 (-0.10)         Untitled Martin McDonagh Project (UMAMC) 150000 4.91 (-0.38)         Crazy Rich Asians 2: China Rich (CRAS2) 1 46.09 (-0.10)         Star Wars - New Saga (STRW1) 1 172.39 (-0.11)         Star Wars - New Saga (STRW1) 1 172.39 (-0.11)         Fast X aka Fast & Furious 10 (FASTX) 3 165.71 (-0.11)         Joker: Folie à Deux aka Joker 2 (JOKE2) 69 198.96 (-0.17)         Fast X aka Fast & Furious 10 (FASTX) 3 165.71 (-0.11)         The Exorcist sequel (TEXOR) 150000 43.50 (-1.27)         Gladiator 2 (GLAD2) 50000 57.51 (+0.45)         Venom 3 (VENM3) 1 105.51 (-0.12)         Venom 3 (VENM3) 1 105.51 (-0.12)         A Thousand and One (ATHON) 3 3.69 (-0.13)         A Thousand and One (ATHON) 3 3.69 (-0.13)         Spider-Man Untitled (SPID9) 1 275.01 (-0.25)         Spider-Man Untitled (SPID9) 1 275.01 (-0.25)         The Amazing Maurice (AMAUR) 10 3.36 (-0.30)         The Amazing Maurice (AMAUR) 10 3.36 (-0.30)         Hercules (HRCUL) 1 50.60 (-0.45)         Bad Boys 4 (BADB4) 150000 56.71 (+0.30)         Hercules (HRCUL) 1 50.60 (-0.45)         The Tiger's Apprentice (TGRAP) 3 27.27 (+0.04)         The Tiger's Apprentice (TGRAP) 3 27.27 (+0.04)         The Purge 6 (PURG6) 1 24.38 (+0.06)         The Purge 6 (PURG6) 1 24.38 (+0.06)         Carmen (CARME) 3 2.81 (+0.09)         Carmen (CARME) 3 2.81 (+0.09)         Cocaine Bear (COCAB) 150000 38.91 (+0.65)         Bad Boys 4 (BADB4) 150000 56.71 (+0.30)         Fast & Furious 11 (FAF11) 1 107.14 (+0.33)         Jumanji sequel (JUMN3) 1 100.78 (+0.22)         Jumanji sequel (JUMN3) 1 100.78 (+0.22)         Fast & Furious 11 (FAF11) 1 107.14 (+0.33)         American Son (AMRSN) 50 6.07 (+0.34)         One Punch Man (1PMAN) 50 27.35 (+0.30)         One Punch Man (1PMAN) 50 27.35 (+0.30)         American Sole (AMSOL) 50 5.66 (+0.37)         American Sole (AMSOL) 50 5.66 (+0.37)         Baby Driver 2 (BDRV2) 50 7.89 (+0.42)         Baby Driver 2 (BDRV2) 50 7.89 (+0.42)         American Son (AMRSN) 150000 6.07 (+0.34)         Aladdin 2 (ALAD2) 100000 66.87 (+0.25)         Aladdin 2 (ALAD2) 150000 66.87 (+0.25)         Margot Robbie (MROBB) 20000 38.71 (-0.35)         Battlestar Galactica (BGALA) 100000 13.99 (-0.05)         Snow Ponies (SPONI) 100000 0.03 (+0.02)         Naked Is the Best Disguise (NITBD) 150000 0.06 (+0.02)         The Comeback Trail (CMBKT) 100000 0.05 (+0.02)         Are You Afraid of the Dark? (AYAFD) 100000 0.08 (0.00)         Gundam (GUNDM) 100000 3.43 (+0.01)