SPIN FACTOR®

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A Good Weekend for Die Hard

Although showing signs of franchise fatigue, the fifth John McClane actioner A Good Day to Die Hard [DIEH5] still led the President’s Day weekend box office with an estimated $29.3 million for the four-day holiday period, and $37.5 million since opening on Thursday. The series' return to R-rating brought out a crowd that was 65% over the age of 25.

Last weekend’s top film, Identity Thief [IDTHF] nearly repeated with another $27.9 million. The comedy has already banked $75.1 million.

The Nicholas Sparks adaptation Safe Haven [SAFHV] opened in third place with $25.2 million over the four-day weekend and $34.0 million since placing first on Valentine’s Day. As expected the romance skewed 70% female and 68% under the age of 25.

Escape from Planet Earth [ESCPE] grossed $21.0 million through the holiday weekend to take the fourth spot. The animated release was the only family film in the top 12.

Beautiful Creatures [BTCRT] debuted sixth overall with a disappointing $8.9 million over the long weekend. Attracting an audience that was 67%, the fantasy romance $11.5 million since opening on Thursday.

 

Rank TITLE F-S-S-M TOTAL
1 A GOOD DAY TO DIE HARD $29,300,000 $37,539,100
2 IDENTITY THIEF $27,883,650 $75,171,435
3 SAFE HAVEN $25,171,000 $34,000,000
4 ESCAPE FROM PLANET EARTH $21,042,000 $21,042,000
5 WARM BODIES $10,250,000 $51,470,531
6 BEAUTIFUL CREATURES $8,925,000 $11,467,000
7 SIDE EFFECTS $7,800,000 $20,621,000
8 SILVER LININGS PLAYBOOK $7,630,000 $100,004,472
9 HANSEL & GRETEL: WITCH HUNTERS $4,180,000 $50,409,000
10 ZERO DARK THIRTY $3,600,000 $88,529,000
11 MAMA $3,139,440 $68,619,615
12 ARGO  $2,715,000 $127,378,000


Tag(s): DIEH5, IDTHF, SAFHV, ESCPE, BTCRT

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By Antibody on Monday, February 18, 2013 @ 10:17 AM 2770 views

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