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Whisper Numbers: Tomorrowland opens for business

Memorial Day weekend has traditionally been one of the biggest at the box office. However, no established franchise planted a tentpole this year, leaving Disney as the biggest stakeholder with the sci-fi actioner Tomorrowland [1952]. Taking its title from the Disneyland theme park area, the PG-rated film has been shrouded in mystery. The trailers and marketing have revealed little of the plot and are instead banking on the Disney brand name as well as those of director Brad Bird [BBIRD] and George Clooney [GCLOO]. The plan may backfire as movie fans seeking more information find lukewarm reviews. Launching from 3972 theaters, Tomorrowland could blast away with $48 million over the 4-day weekend.

After its phenomenal opening weekend, Pitch Perfect 2 [PTCP2] could stumble like a frontloaded sequel and still challenge for the top spot if Tomorrowland falters. Pitch Perfect 2 should belt out another $40 million through Monday.

Despite debuting out of first place by more $20 million, Mad Max: Fury Road [MMAX4] finished first on Monday and Wednesday. Excellent word of mouth should continue through the holiday weekend as Mad Max: Fury Road looks to run down another $38 million.

The 1980s classic horror film Poltergeist [POLTR] gets remade starring Sam Rockwell [SROCK] and Rosemarie DeWitt [RDEWI] as parents who move to a suburban home built on an ancient burial ground. The Fox release has little direct competition and the PG-13 rating should attract teen moviegoers. Moving into 3240 theaters, Poltergeist could raise $30 million over the long holiday weekend.

After grossing nearly $3 million in 3 weeks of limited release, Fox Searchlight expands Far From the Madding Crowd [FFTMC] wide into at least 830 theaters. The romance based on the classic Thomas Hardy novel has earned rave reviews and should appeal to its target demographic of older women. Belle banked $2 million in half the theaters last Memorial Day weekend. Far From the Madding Crowd should be able to bring in $3.5 million.

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That’s the whisper from the virtual trading floor.

 



Tag(s): 1952, BBIRD, GCLOO, PTCP2, MMAX4, POLTR, SROCK, RDEWI, FFTMC

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By Box Office Whisperer on Thursday, May 21, 2015 @ 03:34 PM 3043 views

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Box Score: #Elvis and #TopGunMaverick tied at the weekend #boxoffice with an estimated $30.5 million…       #TheBlackPhone grabbed an estimated $10.18 million Friday at the #boxoffice https://t.co/CG5XtOQQgG       #Elvis earned an estimated $12.7 million Friday at the #boxoffice https://t.co/LTxrksRsDh       First Look at Dead for a Dollar starring Christoph Waltz and Rachel Brosnahan https://t.co/P7wR3eDJuW       First Look at Out of the Blue starring Diane Kruger https://t.co/Pwjw2baU8A       Courteney Cox will return in #Scream 6        UK trailer for True Things starring Ruth Wilson #TrueThings https://t.co/ry6hjZBaQX       #Elvis tuned up an estimated $3.5M in previews at the boxoffice       #TheBlackPhone dialed up an estimated $3.0M in Thursday previews at the #boxoffice       Billy Porter and Guy Fieri join 80 For Brady #80ForBrady      
The Wonder (THWND) 150000 0.03 (+0.02)         Mother Land (MTHRL) 150000 20.00 (0.00)         Mother Land (MTHRL) 150000 20.00 (0.00)         Jason Schwartzman (JSCHW) 25000 5.76 (+0.52)         Jason Schwartzman (JSCHW) 25000 5.76 (+0.52)         Lightyear (LITYR) 25000 142.27 (-0.10)         Midas Man (MIDAS) 150000 1.73 (-0.03)         Spinal Tap II (STAP2) 1 46.01 (+5.58)         The Black Phone (BPHON) 25000 63.59 (+2.54)         Elvis (ELVIS) 5000 89.89 (-1.31)         Marcel the Shell With Shoes On (MSWSO) 149999 9.57 (+0.96)         Marcel the Shell With Shoes On (MSWSO) 150000 9.57 (+0.96)         Avatar 2: The Way of the Water (AVAT2) 50000 436.30 (-0.84)         Jason Schwartzman (JSCHW) 20000 5.76 (+0.52)         Jason Schwartzman (JSCHW) 25000 5.76 (+0.52)         Spinal Tap II (STAP2) 25000 46.01 (+5.58)         Thor: Love and Thunder (THOR4) 25000 311.63 (-0.10)         Minions: The Rise of Gru (MNIO2) 25000 214.47 (-2.96)         80 For Brady (80FBR) 150000 19.47 (+1.23)         80 For Brady (80FBR) 150000 19.47 (+1.23)         Spinal Tap II (STAP2) 12500 46.01 (+5.58)         Jurassic World: Dominion (JURA6) 6250 326.34 (+2.29)         Thor: Love and Thunder (THOR4) 10000 311.63 (-0.10)         Annabelle Wallis (AWALL) 100 40.57 (0.00)         Megalopolis (MEGAL) 25000 18.30 (-0.07)         The Naked Gun (NKGUN) 100000 27.31 (-0.10)         The Wonderful Story of Henry Sug (WSOHS) 150000 0.56 (-0.44)         Spinal Tap II (STAP2) 5 46.01 (+5.58)         Madame Web (MDWEB) 120000 87.91 (+0.53)         Maika Monroe (MMONR) 1 14.98 (-0.59)         Riddick 4: Furya (RIDC3) 25000 12.65 (+0.05)         Maika Monroe (MMONR) 25000 14.98 (-0.59)         Venom 3 (VENM3) 25000 133.70 (+0.91)         Secret Headquarters (SECHQ) 150000 8.80 (-0.05)         Elvis (ELVIS) 25000 89.89 (-1.31)         Black Adam (BADAM) 50000 190.18 (+0.35)         Jason Schwartzman (JSCHW) 20000 5.76 (+0.52)         Jason Schwartzman (JSCHW) 25000 5.76 (+0.52)         Viggo Mortensen (VMORT) 24999 15.48 (+0.52)         Hercules (HRCUL) 75000 65.83 (+0.03)         Lea Seydoux (LSEYD) 1 49.80 (-2.03)         Furiosa (MMAX5) 149999 115.21 (+0.88)         The Munsters (MUNST) 50000 4.00 (-1.00)         Lea Seydoux (LSEYD) 25000 49.80 (-2.03)         Captain America 4 (CAPA4) 25000 172.09 (-0.05)         Mother Land (MTHRL) 150000 20.00 (0.00)         Mother Land (MTHRL) 150000 20.00 (0.00)         Minions: The Rise of Gru H$80 Ca (MNIO2.CA) 25000 2.41 (-0.25)         The Black Phone (BPHON) 150000 63.59 (+2.54)         Minions: The Rise of Gru - Openi (MNIO2.OW) 5000 76.64 (-1.98)