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Whisper Numbers: A new Alien invades the Galaxy

Fox attempts to corner the box office market with new installments of two very different franchises.  First, the Prometheus sequel has been rebranded Alien: Covenant [PRME2] to become a more direct prequel to the 1979 classic Alien. Although Prometheus opened to $51 million in June 2012, the sci-fi film wa lambasted  by critics and moviegoers. Ridley Scott [RSCOT] returns to direct the follow-up along with Michael Fassbender [MFASS], now playing dual android roles. Katherine Waterston [KWATE] takes on the Ridley-like lead who battles against a new set of xenomorphs. Fans were disappointed by Prometheus, so it may take excellent buzz to entice them back. Unfortunately, the R-rated film has already opened overseas to mixed reviews. Alien: Covenant may capture $41 million from 3760 locations.

Guardians of the Galaxy Vol. 2 [GOTG2] is decline 50% in its third weekend to around $33 million, which could be enough to retain the top spot should Alien: Covenant falter.

Fox targets families with young children with Diary of a Wimpy Kid: The Long Haul [WIMP4], a reboot of the popular series featuring a new cast. Five years have passed since Diary of a Wimpy Kid: Dog Days debuted with $14.6 million. That was a series low after the first two films opened above $20 million. Many of those who saw the first 3 films are now too old to revisit the PG rated comedy. The Long Haul will need to attract a new audience. Playing in 3157 theaters, Diary of a Wimpy Kid: The Long Haul could bring in $10 million.

Meanwhile, the PG-13 rated romance Everything, Everything [EVRYT] targets young females. Nick Robinson [NROBI] and Amandla Stenberg [ASTEN] are not household names, so Warner Bros. need to market extra hard to reach moviegoers outside the book adaptation’s fanbase. Showing in 2801 theaters, Everything, Everything may take home $9 million.

Films targeted at women usually have great second weekend holds. However, Snatched [MTDTR] got an extra boost from Mother’s Day on Sunday. Snatched is likely to tumble 50% to $8 millions

That’s the whisper on the virtual trading floor.



Tag(s): PRME2, RSCOT, MFASS, KWATE, GOTG2, WIMP4, EVRYT, NROBI, ASTEN, MTDTR

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By Box Office Whisperer on Thursday, May 18, 2017 @ 03:35 PM 1259 views

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Merlin (MERLN) 150000 14.34 (+2.88)         Don't Worry Darling (DWDRL) 999 22.79 (+0.04)         Don't Worry Darling (DWDRL) 999 22.79 (+0.04)         Last Night in Soho (LNSOH) 999 23.36 (+0.17)         The Lion King prequel (LION2) 876 172.35 (-1.86)         Last Night in Soho (LNSOH) 999 23.36 (+0.17)         Ron's Gone Wrong (RONGW) 999 33.53 (+0.23)         Ron's Gone Wrong (RONGW) 999 33.53 (+0.23)         Cowboy Ninja Viking (CBNVK) 1000 4.46 (-0.02)         Cowboy Ninja Viking (CBNVK) 1000 4.46 (-0.02)         Bruised (BRUSD) 100000 0.09 (+0.07)         Atomic Blonde 2 (ABLO2) 100000 0.06 (+0.04)         Are You Afraid of the Dark? (AYAFD) 2 0.07 (-0.07)         Women Is Losers (WLOSR) 150000 0.04 (+0.03)         Lamb (DYRIO) 150000 5.88 (+1.14)         RFK (RFK) 150000 0.19 (+0.06)         Lamb (DYRIO) 150000 5.88 (+1.14)         Lamb (DYRIO) 150000 5.88 (+1.14)         One Way (ONEWY) 150000 1.81 (-0.19)         One Way (ONEWY) 150000 1.81 (-0.19)         Jon Bernthal (JBERN) 25000 38.66 (+0.10)         Merlin (MERLN) 150000 14.34 (+2.88)         Merlin (MERLN) 150000 14.34 (+2.88)         Merlin (MERLN) 150000 14.34 (+2.88)         The Rescue (RESCU) 150000 2.20 (+1.50)         The Rescue (RESCU) 150000 2.20 (+1.50)         Benediction (BNDCT) 150000 3.79 (+2.19)         The Wall (THWAL) 150000 2.00 (0.00)         The Cow (THCOW) 150000 2.00 (0.00)         Benediction (BNDCT) 150000 3.79 (+2.19)         Benediction (BNDCT) 5678 3.79 (+2.19)         Benediction (BNDCT) 9876 3.79 (+2.19)         Kaitlyn Dever (KDEVE) 25000 9.91 (+0.03)         Merlin (MERLN) 150000 14.34 (+2.88)         Jonathan Majors (JMAJO) 25000 7.33 (+0.11)         The Last Duel (LDUEL) 100000 38.73 (-6.93)         Dear Evan Hansen (DEHAN) 150000 17.61 (-0.15)         Merlin (MERLN) 150000 14.34 (+2.88)         Lamb (DYRIO) 150000 5.88 (+1.14)         Benediction (BNDCT) 150000 3.79 (+2.19)         Jesse Plemons (JPLEM) 25000 49.07 (+0.33)         Ticket to Paradise (TCKTP) 150000 28.18 (-0.05)         Knock At The Cabin (KNATC) 150000 37.86 (+0.12)         Benedict Wong (BWONG) 21000 90.90 (-1.00)         Corey Stoll (CSTOL) 7500 15.96 (+0.06)         Merlin (MERLN) 10000 14.34 (+2.88)         Oppenheimer (OPHMR) 2000 59.61 (-0.11)         Benediction (BNDCT) 20000 3.79 (+2.19)         Chris Messina (CMESS) 5000 20.68 (+0.02)         Needle in a Timestack (NIATS) 150000 0.04 (+0.01)