HSX Forum

Movies

The problem is you would likely be facing diminishing returns/cannibalizing by expanding the IMAX footprint significantly.

Posted by: notfabio on Apr 01, 17:55 in response to TheWeekendWarrior's post Isn't it time to maybe open more IMAX theaters?

Yes, you could add 2nd IMAX screens, but logjams of too many IMAX worthy films in the marketplace that have legs past opening weekend at the same time are fairly rare and IMAX licensing terms are somewhat onerous. 


Adding a bunch more IMAX screens in the same markets cannibalizes the take, and smaller markets typically have a hard time supporting IMAX rates. 






Post a Reply

To post to the forums you must first login!


Buy Max    Sell All    Short Max    Cover All    Radar

Pendulum (PNDLM) 150000 13.47 (+0.21)          Sight & Sound Presents: Josh (SSPJL) 150000 2.41 (-0.89)          The Only Living Pickpocket in Ne (OLPNY) 150000 4.77 (+2.50)          Twilight of the Dead (TWOTD) 150000 5.85 (+2.26)          The Mongoose (MNGOS) 150000 1.45 (+0.03)          Transformers 8 (TFRM8) 149999 47.32 (-0.39)          Christmas At The Kringles (CKRNG) 150000 2.30 (-2.26)          Last Friday (FRID4) 149999 16.07 (+1.09)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Nasty (NASTY) 50000 16.62 (+1.46)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Wicker (WCKER) 150000 22.40 (+3.41)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Wicker (WCKER) 150000 22.40 (+3.41)          Wicker (WCKER) 150000 22.40 (+3.41)          Sophie Thatcher (STHAT) 20000 18.80 (-0.19)          Sophie Thatcher (STHAT) 20000 18.80 (-0.19)          Kurt Russell (KRUSS) 10000 136.06 (+0.33)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Will Poulter (WPOUL) 10000 39.50 (-0.05)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          The Comebacker (CMBAC) 150000 37.57 (+0.33)          Ebenezer (EBNZR) 150000 100.45 (-2.26)          Ebenezer (EBNZR) 35555 100.45 (-2.26)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Twilight of the Dead (TWOTD) 150000 5.85 (+2.26)          Ebenezer - Opening Weekend (EBNZR.OW) 25000 33.33 (-1.79)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Ebenezer - Opening Weekend (EBNZR.OW) 25000 33.33 (-1.79)          How to Rob a Bank H$15 Put (HTRAB.PU) 25000 1.99 (+0.39)          How to Rob a Bank H$15 Put (HTRAB.PU) 25000 1.99 (+0.39)          How to Rob a Bank H$15 Call (HTRAB.CA) 25000 1.65 (-0.39)          World War Z 2 (WWZ2) 8000 100.00 (0.00)          How to Rob a Bank H$15 Call (HTRAB.CA) 25000 1.65 (-0.39)          Lips Like Sugar (LIPLS) 150000 1.69 (-0.03)          How to Rob a Bank - Opening Week (HTRAB.OW) 25000 13.54 (-0.74)          Playmates (PLYMT) 20000 11.56 (-0.09)          How to Rob a Bank - Opening Week (HTRAB.OW) 25000 13.54 (-0.74)          The Wild Robot Escapes (TWRB2) 25000 31.02 (+0.02)          World War Z 2 (WWZ2) 7000 100.00 (0.00)          Killing Castro (KILLC) 50000 5.42 (+0.02)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          World War Z 2 (WWZ2) 10000 100.00 (0.00)          World War Z 2 (WWZ2) 5000 100.00 (0.00)          A Talent for Murder (SWITZ) 1000 2.52 (+0.06)          World War Z 2 (WWZ2) 25000 100.00 (0.00)          Antarctica (ANTRC) 1 7.00 (+0.03)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          World War Z 2 (WWZ2) 150000 100.00 (0.00)          Wicker (WCKER) 150000 22.40 (+3.41)