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Whisper Numbers: The Magnificent Seven aims for September record

One of Hollywood’s most popular western ever, The Magnificent Seven [MAGN7] gets a modern remake from Sony and MGM. Denzel Washington [DWASH] leads a multi-cultural cast that’s sure to appeal to the multi-cultural make-up of moviegoers today. Washington hasn’t been on screen since The Equalizer opened to $34.1 million two years ago. His fans are eager for his return as advance ticket sales for the PG-13 rated western are pacing ahead of the R-rated The Equalizer. An old-fashioned western may be a harder sell with those under 25, but rising star Chris Pratt [CPRAT] should help bring out millennials wean on comic superheroes. If good word of mouth spreads, Hotel Translyvania 2's record-setting $48.5 million last year could be in play. Circling 3674 theaters, The Magnificent Seven could ride away with $46 million.

Warner Bros. continue to build up its animation offering with Storks [STORK] featuring a voice cast led by Jennifer Aniston [JANIS] and Andy Samberg [ASAMB]. The PG-rated Storks is actually produced by Sony ImageWorks of the Cloudy with a Chance of Meatballs and Hotel Transylvania films. Advance ticket sales are behind those films, but ahead of Mr. Peabody and Sherman, which opened $32.2 million. Flying into 3922 theaters, Storks may deliver $34 million.

Sully [SULLY] should continue its strong hold for a third weekend total around $12 million.

12 years proved to be too long a wait for Bridget Jones’s Baby [BJON3].  Older women should keep the romantic comedy sequel from dropping more than 45% to $5 million during its second outing.

Snowden [SNWDN] may be able to hold slightly better than 50% of its debut for another $4.5 million.

Moviegoers weren’t as nostalgic for Blair Witch [WOODS] as Lionsgate thought. The horror sequel is likely to tumble 60% to under $4 million.

That’s the whisper on the virtual trading floor.



Tag(s): MAGN7, DWASH, CPRAT, STORK, JANIS, ASAMB, SULLY, BJON3, SNWDN, WOODS

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By Box Office Whisperer on Thursday, September 22, 2016 @ 03:13 PM 3125 views

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The Bride! (BRIDE) 150000 54.01 (-0.20)          Star Trek (TREK4) 149999 33.33 (+0.09)          The Wrecking Crew (WCREW) 150000 9.69 (-0.07)          Idris Elba (IELBA) 25000 113.21 (0.00)          Fellowship (FELWS) 150000 14.36 (-0.64)          Jumanji sequel (JUMN3) 149999 152.02 (+0.44)          Dust Bunny (DUSTB) 150000 2.64 (0.00)          Primate (PRIMT) 77777 19.60 (+0.04)          Idris Elba (IELBA) 25000 113.21 (0.00)          Song Sung Blue - Opening Weekend (SSBLU.OW) 100000 11.65 (-0.10)          Song Sung Blue - Opening Weekend (SSBLU.OW) 100000 11.65 (-0.10)          Fellowship (FELWS) 150000 14.36 (-0.64)          Avatar: Fire and Ash H$125 Put (AVAT3.PU) 25000 4.75 (+0.31)          Wicked: For Good $315M Blockbust (WCKD2.BW) 25000 7.77 (+0.06)          Love is Not the Answer (LINTA) 20071 6.09 (+1.28)          Split Fiction (SPFIC) 150000 42.06 (-1.35)          The SpongeBob Movie: Search for (SPBO4.OW) 100000 18.78 (+0.10)          The SpongeBob Movie: Search for (SPBO4.OW) 100000 18.78 (+0.10)          The Chaperones (CHAPR) 150000 10.21 (+0.50)          The Chaperones (CHAPR) 150000 10.21 (+0.50)          Babies (BBIES) 150000 12.36 (-1.29)          Alone Together (ALTGT) 500 4.08 (+0.36)          A Great Awakening (AGAWK) 500 10.55 (+1.03)          Love is Not the Answer (LINTA) 500 6.09 (+1.28)          Anaconda (ANAC3) 500 70.39 (-0.59)          The Bride! (BRIDE) 10000 54.01 (-0.20)          Fellowship (FELWS) 150000 14.36 (-0.64)          Avatar: Fire and Ash - Opening W (AVAT3.OW) 100000 110.73 (-1.01)          Song Sung Blue (SSBLU) 24999 36.73 (+0.01)          Fellowship (FELWS) 149997 14.36 (-0.64)          Avatar: Fire and Ash (AVAT3) 50000 437.87 (-1.29)          The Breadwinner (BREDW) 150000 22.94 (-0.87)          Cocomelon the Movie (COMEL) 14090 53.36 (-0.10)          Split Fiction (SPFIC) 150000 42.06 (-1.35)          Split Fiction (SPFIC) 150000 42.06 (-1.35)          Love is Not the Answer (LINTA) 149999 6.09 (+1.28)          Sydney Sweeney (SSWEE) 19000 30.19 (+0.09)          The SpongeBob Movie: Search for (SPBO4) 25000 64.45 (-0.74)          Eleven Days (11DAY) 150000 14.24 (+1.06)          Strings aka Help (STRNS) 1000 15.09 (0.00)          Avatar: Fire and Ash (AVAT3) 25000 437.87 (-1.29)          The Mummy 4 (MUMY5) 109533 71.18 (+0.44)          David (DAVID) 25000 72.22 (-1.60)          The Young People (TYPEP) 1 19.04 (-0.02)          A Great Awakening (AGAWK) 50000 10.55 (+1.03)          The Goonies 2 (GONI2) 1 66.72 (-0.09)          Babies (BBIES) 150000 12.36 (-1.29)          The Goonies 2 (GONI2) 1 66.72 (-0.09)          David (DAVID) 150000 72.22 (-1.60)          Starship Troopers (STRPR) 1 49.18 (-0.07)