Now Trading
- Latest IPO »
  The Custom of the Country Based on the Edith Wharton novel, The Custom of the Country stars Sydney Sweeney as an ambitious woman from the...
- Box Office »
News & Events
- Opening »
  The Strangers: Chapter 3 The Strangers: Chapter 3 concludes the home invasion trilogy directed by Renny Harlin.
Community
- Trader Watchlist »
  The trader watchlist let's you keep an eye on the Net Worth of your friends and fellow traders. Build yours now!
Earn H$
- Tell a Friend »
  Get your friends into HSX and earn H$25,000 each!

advanced

HSX Forum

Movies

Reply Topic List All Forums

Marvel-Disney deal won't payoff until 2012 at the earliest and I wouldn't call their viral campaign cheap.

Posted by: mikeybbbbb on Mar 18, 14:18 in response to notfabio's post I'd imagine they'll go for more lower cost viral promos...

I've been showing up for most of their viral campaign stuff in California, including Comicon, and it's not cheap. I don't think I would call it expensive either, but there's never been anything like this or on this scale. 42 Entertainment, the studio behind the campaign, have put their Dark Knight work to shame.

Whatever comes after Avengers from Marvel will be the first major project worth being pushed by Disney specifically, though I wouldn't be surprised if Marvel continues to handle their own PR once that happens.

JHM: Disney's D23 Expo 2 will be August 19th - August 21st, 2011 notfabio Mar 18, 13:11

Is Comicon 2010 the only venue left for previewing their 2011 slate? mikeybbbbb Mar 18, 13:25

Various Disney Channels, one-off events like CAROL and TRON2 or just theatrical trailers. Con matters only for fanboys and girls. {nm} Antibody Mar 18, 13:47

Yeah, also like that Almost Alice Soundtrack publicity event they held at Hollywood & Highland with "suprise" full cast/Tim Burton... {nm} notfabio Mar 18, 13:58

When it comes to Internet buzz, Comicon is a pretty big deal. That's how TRON 2 got greenlit in the first place, actually. {nm} mikeybbbbb Mar 18, 14:15

I'd imagine they'll go for more lower cost viral promos like what they're doing on Tron Legacy (more) notfabio Mar 18, 13:57

Marvel-Disney deal won't payoff until 2012 at the earliest and I wouldn't call their viral campaign cheap. mikeybbbbb Mar 18, 14:18

Post a Reply

Help

About HSX

What is HSX all about?

Hollywood Stock Exchange is The Entertainment Market^TM where you can buy and trade movies, stars and more using Hollywood Dollars®. Sign up and we'll get you started with H$2,000,000.
Sign up now »

The Custom of the Country (TCOTC) 150000 17.31 (+0.64) Wishful Thinking (WSHFT) 150000 4.13 (+0.67) Sender (SENDR) 150000 9.92 (+0.73) Slanted (SLANT) 150000 4.53 (-0.15) Shaun The Sheep: The Beast Of Mo (SHEP3) 150000 12.20 (-0.34) Day Drinker (DRNKR) 49999 12.36 (+0.77) The Secret Agent (TSAGN) 150000 3.51 (0.00) The Secret Agent (TSAGN) 150000 3.51 (0.00) The Voice Of Hind Rajab (TVOHR) 150000 0.43 (0.00) The Animal Fund (ZOO) 986 20.09 (0.00) The Voice Of Hind Rajab (TVOHR) 150000 0.43 (0.00) Park Chan-wook (CWPAR) 25000 2.15 (0.00) No Other Choice (THEAX) 150000 8.87 (0.00) No Other Choice (THEAX) 150000 8.87 (0.00) Border 2 (BORD2) 150000 2.66 (0.00) Day Drinker (DRNKR) 75 12.36 (+0.77) Jeremy Irvine (JIRVI) 25000 27.00 (0.00) Josephine (JSPHN) 50 8.40 (+0.30) The Custom of the Country (TCOTC) 130 17.31 (+0.64) Iron Lung (IRONL) 150000 24.36 (0.00) James Bond 26 (JB26) 50 162.88 (0.00) Shaun The Sheep: The Beast Of Mo (SHEP3) 95 12.20 (-0.34) Moana (MOAN1) 500 219.07 (0.00) Supergirl (SUPGR) 50 181.19 (0.00) Pressure (PRSUR) 20 15.83 (+0.26) Over Your Dead Body aka The Trip (TETRP) 82 6.92 (+0.44) The Strangers: Chapter 3 (STRN5) 45 11.92 (+0.42) The Housekeeper (HSKPR) 50000 4.61 (-0.19) Shiver (SHVER) 5000 63.84 (-0.31) The Riders (RIDER) 45000 33.76 (-0.73) The Riders (RIDER) 10000 33.76 (-0.73) Day Drinker (DRNKR) 10000 12.36 (+0.77) Day Drinker (DRNKR) 80000 12.36 (+0.77) Wishful Thinking (WSHFT) 110000 4.13 (+0.67) Jason Statham (JSTAT) 69 57.42 (0.00) Wishful Thinking (WSHFT) 100000 4.13 (+0.67) Sender (SENDR) 10000 9.92 (+0.73) Sender (SENDR) 20000 9.92 (+0.73) Ty Simpkins (TSIMP) 999 85.67 (0.00) Ty Simpkins (TSIMP) 999 85.67 (0.00) Kyle Chandler (KCHAN) 6995 62.90 (0.00) Kyle Chandler (KCHAN) 6995 62.90 (0.00) Kyle Chandler (KCHAN) 999 62.90 (0.00) Day Drinker (DRNKR) 150000 12.36 (+0.77) Jeffrey Dean Morgan (JDMOR) 1999 24.18 (0.00) Jeffrey Dean Morgan (JDMOR) 1999 24.18 (0.00) Sasha Calle (SACAL) 5999 37.77 (0.00) Sasha Calle (SACAL) 993 37.77 (0.00) Renny Harlin (RHARL) 3999 16.57 (0.00) Renny Harlin (RHARL) 5999 16.57 (0.00)