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I'm still favoring a leggy run over a big OW. Social media metrics appear to be in the realm of Sing. Awaiting BO Forecast to confirm. {nm}

Posted by: RollingThunder on Nov 07, 04:54 in response to stormgod's post I'm shorting The Grinch on my theory that only bad movies...

I'm shorting The Grinch on my theory that only bad movies don't have an RT score three days before release. Call me crazy! {nm} stormgod Nov 06, 17:05

RT scores for the last 4 Illumination pics range from 56-74%, the lowest grosser from this bunch took $270m - but yep NUTFR proves yr point. {nm} Qix Nov 06, 23:31

First two RT reviews have posted and neither are encouraging. Hope there's good ones around the corner. {nm} RollingThunder Nov 07, 08:05

I'm still favoring a leggy run over a big OW. Social media metrics appear to be in the realm of Sing. Awaiting BO Forecast to confirm. RollingThunder Nov 07, 04:54

i would not expect the WOM on Grinch (from the trailers i've watched) to be remotely Sing-like {nm} slipping jimmy Nov 07, 07:10

I think it looks great, just don't see it blowing the doors open out of the gate. That said, a huge OW won't surprise me, it's Illumination {nm} RollingThunder Nov 07, 07:25

It could be bad, but still make money. It could be bad, make money, but not enough for HSX estimates. It could be good, go gangbusters and ndmaster Nov 07, 07:47

You're right, it's not a perfect system. I got burned bad on The Meg & Venom. {nm} stormgod Nov 07, 08:10

neither of those had 50+ years of goodwill built up by the annual TV showing. that's good for building in an audience but it also creates a slipping jimmy Nov 07, 08:32

allow we to suggest that wom and rt scores dont always line up. good wom lines up more often with cinemascore and other exit polls {nm} Moviesnob Nov 07, 08:20

Have trouble understanding how many times they can sell the same movie, but my shorts have run bad lately, so.... {nm} WallyWabash03 Nov 07, 09:26





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