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Belloni: James Cameron/Jon Landau showed theatre owners footage of AVATAR 2 in Manhattan Beach recently.
Posted by: notfabio on Dec 16, 14:39
Jim Cameron Tried to Cheer Up Theater Owners with Avatar 2 Footage
Another dismal weekend at the box office, with Disney’s West Side Story flopping as predicted, and total domestic revenue coming in at $42 million, about a third of the $112 million in 2019. Studios are already looking to next year, and there’s no bigger wildcard than Avatar 2, the first of James Cameron’s four planned sequels that, like WSS, came to Disney via Fox. Remember, Avatar 2 was first supposed to come out back in 2014.
To drum up interest among theater owners, Cameron quietly previewed footage of the movie in Manhattan Beach a couple weeks ago and sent an encouraging video message (producer Jon Landau showed up in person). It was impressive, according to someone who was there, with extensive sequences taking place under water. Who knows what appetite there will be for these sequels, or whether movie theaters will still exist a year from now. But Cameron, director of two of the top three movies of all time, likely relishes the role of underdog.