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A pull quote from a marketing talking head is not DATA or FACTS.
Something like this for Matrix Resurrections from Deadline:
"Men are buying tickets at 66%, with just over half the pic’s business from the 18-34 demographic and 43% over 45."
If people and men over 45 aren't going to theaters cause of Omicron, as you say, then that number would be way lower. And yet, that didn't do well not cause of the age of its audience but because it was streaming (and highly-publicized as streaming) and was quickly pirated, so there was no reason to go to movie theaters to see it.
V preview: 355 $5 million to $7 million Jan 05, 14:05
That seems pretty generous to 355. I can't see it making 7M. {nm} Jan 05, 14:58
I'm sure headline writers are rooting for it to make less than 3.55 million. {nm} Jan 05, 15:29
I think 3-5M is the range for it. Unless reviews happen to be good, Omnicron disappears and pigs fly {nm} Jan 05, 15:32
The reviews don't matter. Neither does Omicron. People will go see what they want to see. {nm} Jan 05, 16:28
(Though I bet 90% of the tickets sold at AMC in NYC are Stubs A-List members... still counts, though) {nm} Jan 05, 16:30
Disagree as usual with what you say {nm} Jan 05, 17:06
Its a movie that will have an older leaning audience and they are the ones concerned with Omnicron {nm} Jan 05, 17:08
The younger audience who have driven sales for Spidey and others are not going to see 355 {nm} Jan 05, 17:08
Older audience (over 40) are not going to the movies at the rate they were before. FACT. You are the 1 out of touch. {nm} Jan 05, 17:21
"48" {nm} Jan 05, 17:21
Its why older adult dramas are failing. The audience are not going to watch them at the cinema. They stream it. {nm} Jan 05, 17:22
THIS IS ACROSS THE BOARD. IT HAS NOTHING TO DO WITH AGE. Jan 05, 17:44
Nothing to do with "my feelings" its in the demo breakdowns of who saw the movies. Mine is based on facts. Yours is ego. {nm} Jan 05, 17:48
Variety article inside "quote inside" Dec 26 (quick google brought it up as an example) Jan 05, 17:52
A pull quote from a marketing talking head is not DATA or FACTS. Jan 05, 18:03
And comments like this one are flat-out ageism. How old are you? 25? {nm} Jan 05, 17:20
Deadline Jan 3 quote inside Jan 05, 17:59
The studio executive said nothing about age. The writer of that piece makes the same assumption you do. Jan 05, 18:05
I'm an old man; I'd go see the movie if I was the least bit interested. It looks perfectly dreadful. Jan 05, 18:40
I was going to say from what I've seen so far my gut says it could struggle to get 5M this weekend. Struggle. {nm} Jan 05, 18:41
Well I've seen the movie... Jan 05, 19:01