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Probably too early for the official studio estimate for previews {nm}
Charlie: Looks like $3.75M previews for #SnowWhite. Mar 20, 21:21
Beauty and the Beast was very frontloaded $16.3 = $174.75 million 10.7x Cinderella 2.3 70.1 31x for you dreamers! :) But.... Mar 20, 23:00
I'm going with a 12X mult because this will probably be weighed more towards kiddies/families than Beauty and the Beast was Mar 21, 00:11
It looks like it's up to MInecraft to save the box office. Mar 21, 00:22
Or rather, 2021... I guess things didn't really recover until summer that year. {nm} Mar 21, 00:24
Totally. Maybe they're still working on it. {nm} Mar 21, 06:47
Dumbo was 17.7x and Kung Fu Panda 4 was 15.3x last year. I do think BATB had a lot more legit teen/YA hype {nm} Mar 21, 04:03
Tracking is more or less 12x-16x, seems like Disney did a good job managing expectations to a number they can hit. {nm} Mar 21, 04:22
Disney didn't manage the tracking number down, if that's what you mean {nm} Mar 21, 07:53
DL last night: $3.5M Mar 21, 06:29
Probably too early for the official studio estimate for previews Mar 21, 06:48