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I've been rather nonplussed about all the marketing but I'm heading out to see the movie in 15 minutes so we'll see. {nm}
Disney placed a call to THR: "Fantastic Four, which is tracking to open to $100 million to $110 million domestically." Jul 21, 07:50
Get those expectations where we want them Hollywood Reporter! {nm} Jul 21, 08:10
That's more accurate reporting than the previous way it was positioned Jul 21, 08:30
I wish they'd just report on the raw data i.e. so-and-so awareness/interest rather than trying to interpret, often badly. {nm} Jul 21, 09:57
I wish they wouldn't report on any of it, since it's proprietary data. Jul 21, 09:59
the trailers have been pretty solid. i just can't get past Thing's voice being completely normal {nm} Jul 21, 11:55
I've been rather nonplussed about all the marketing but I'm heading out to see the movie in 15 minutes so we'll see. Jul 21, 13:12