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Thanks for articulating your thoughts and analysis. Unfortunately, I'm not convinced by your arguments. Probably because I have my head up
my butt, and not in the sand. Although, I am sitting in a sandbox, so it's LIKE I have my head in the sand. :)
I read those two articles and the 9 comments between them, only one of which indicated that he was interested in seeing the movie because of the buzz, and I couldn't tell what ethnicity he was. Neither article convinced me that this was breaking out outside of the Latino community, or that it was gaining traction in the african-american, white, and indian communities. I also don't see how people chatting about it en masse on twitter, but that mass being mainly confined to the hispanic community, is any sign of it busting out in the next few weeks either. I reach my conclusions, you reach yours, no problem. But treating your conclusions as the only right conclusions and making statements that echo that certainty rings of hubris.
Look, I'm not saying that ININC isn't a success story, or that it won't go gangbusters over the next few weeks. I'm more cautious than you about making bold predictions based on "budding patterns that...are clearly identifiable" after 2 weekends of platform release. I'm probably not intuitive enough like you. ;)
There are certainly examples of culturally-focused movies reaching a pan-ethnic/cultural audience and achieving great legs such as The Help, BUTLR, Precious, Pan's Labyrinth, Crouching Tiger; and each year has plenty of examples of WOM breakouts (WEMIL and BUTLR from August alone) and platforming success stories (BLUJM). You probably didn't have to reach all the way back to Blair Witch and A Fish Called Wanda for your examples.
Aside- am I wrong, or did I read a defensive and condescending tone in your reply? If I pushed you to that, my apologies.
** This post has been removed by the forum moderator! ** Sep 09, 18:07
Paul2k, here is the link to an update of our conversation on ININC in this IM. Hoping you find the response adequate. Sep 09, 20:50
Thanks for articulating your thoughts and analysis. Unfortunately, I'm not convinced by your arguments. Probably because I have my head up Sep 09, 22:06
THERADISH: Don't forget 'Jackass 5: High IQ' for PHD's, Scientists & NASA Employees. {nm} Sep 09, 22:31
Pantelion is a division of Lionsgate {nm} Sep 09, 23:12
Examples of movies that had second (or later) weekends greater than than the 1st (or previous) from last year include: {nm} Sep 10, 08:30
Whoops. Cont'd inside- Sep 10, 08:38
Here's some data to bolster the fact that ININC isn't your typical platform success. Just pulling a few titles from this year Sep 10, 12:13