HSX Forum

Movies

Well, I see it making more than Bad Mom's, Snatched and definitely Rought Night for OW (which isn't hard).

Posted by: lobogotti on Jul 18, 11:28 in response to Antibody's post Define breakout #?

It might be able to surpass Bridesmaids OW.  I tihink $20M is the low end and anything above would seem a huge success.  I like the breakout number at $25M+.

This is a doubly underserved market.  African American + Women.  The black community comes out to support their films and this film actually looks very funny.

Tracking for the diverse community is very hard to determine.  Here is a great article on the subject:  http://variety.com/2015/film/box-office/you-cant-track-black-how-box-office-predictions-fail-diverse-movies-1201600318/

 

Girls Trip is going to do what Rough Night couldn't and breakout this weekend. {nm} lobogotti Jul 18, 11:01

Define breakout #? {nm} Antibody Jul 18, 11:03

Well, I see it making more than Bad Mom's, Snatched and definitely Rought Night for OW (which isn't hard). lobogotti Jul 18, 11:28

RoughNight, easy. Snatched, easy. Bridesmaids and bad mom's, mayyybe for OW, but not full run. adrenalin112 Jul 18, 19:21

looks good. yeah, I tend to agree that $100M would be tough (even on a $30M opening) for this film. {nm} lobogotti Jul 18, 19:57

I'm hoping for a big breakout. Expecting tracking to be more modest, high teens to 20, but this demo is notoriously tough to project. {nm} RollingThunder Jul 18, 11:23

+1 {nm} lobogotti Jul 18, 11:30

It's really not that hard, its just that hsx is notoriously bad at anything targeted at people of color or women. adrenalin112 Jul 18, 19:10

it looks so corny tho, you might be right {nm} AlexanderC Jul 18, 11:28

it may not be your or my film, but it will be a huge date night film. also, a lot of ladies going out for this one lobogotti Jul 18, 11:30

Already seeing evidence of that here with 28 sold for Thursday. It's become a popular ladies night especially for female-targeted films. {nm} RollingThunder Jul 18, 11:33

very nice {nm} lobogotti Jul 18, 12:36

Not a Date night movie...a GIRLS night movie. Used2BeTwitterFamous Jul 18, 21:18

tell that to my wife. there will be a fair share of men drug to this film, but obviously it is a GIRLS night film. {nm} lobogotti Jul 19, 05:12

The target audience could make it have a successful weekend, if the movie looked good and they were interested. Looks poor to me. {nm} goodtimes92618 Jul 18, 18:13

It's getting good RT reviews so far. I'm feeling it. I love female comedies, so I'm all in. {nm} Bronzey Jul 19, 04:51





Post a Reply

To post to the forums you must first login!


Metal Gear Solid (MTLGR) 3117 9.54 (+1.28)          What Happens At Night (WHANT) 2000 41.87 (+0.05)          The Invite (TINVT) 25000 16.52 (+0.57)          The Lord of the Rings: The Hunt (LOTR5) 4000 178.52 (-0.43)          The Thing That Hurts (TTTHU) 150000 1.89 (-0.11)          Metal Gear Solid (MTLGR) 150000 9.54 (+1.28)          Metal Gear Solid (MTLGR) 150000 9.54 (+1.28)          Mr. Nelson, Did You Kill People? (MNDYK) 150000 1.77 (-0.23)          Possession (PSESN) 150000 31.84 (-0.30)          Disclosure Day (SKIES) 32500 166.17 (-1.51)          John Wick: Chapter 5 (WICK5) 3000 94.16 (+0.08)          Big Thunder Mountain (BTMTN) 90000 21.67 (-0.03)          Logan's Run (LOGAN) 150000 3.11 (-0.01)          Metal Gear Solid (MTLGR) 2000 9.54 (+1.28)          If I Go Will They Miss Me (IGWTM) 150000 1.68 (-0.04)          Ibelin (IBELN) 30000 6.70 (+0.41)          The Mandalorian and Grogu (SWAR3) 90000 221.76 (+0.04)          Disclosure Day (SKIES) 15000 166.17 (-1.51)          Disclosure Day (SKIES) 15000 166.17 (-1.51)          Logan's Run (LOGAN) 149999 3.11 (-0.01)          Michael (MJACK) 150000 189.86 (-0.69)          Insidious 6 (NSID6) 120000 38.45 (+0.04)          Lee Cronin's The Mummy H$15 Put (TMUMY.PU) 24999 2.45 (-0.05)          Metal Gear Solid (MTLGR) 85000 9.54 (+1.28)          Heat 2 (HEAT2) 10000 58.43 (+0.11)          Possession (PSESN) 150000 31.84 (-0.30)          Lee Cronin's The Mummy H$15 Put (TMUMY.PU) 24999 2.45 (-0.05)          The Devil Wears Prada 2 (PRAD2) 1000 211.49 (-0.16)          Michael H$65 Put (MJACK.PU) 25000 2.59 (+0.14)          Michael H$65 Put (MJACK.PU) 24999 2.59 (+0.14)          Supergirl (SUPGR) 149999 158.34 (+0.88)          Jacob Elordi (JELOR) 1000 18.05 (+0.10)          Backrooms (BACRM) 1610 36.88 (-0.06)          Eleven Days (11DAY) 3000 13.33 (0.00)          Supergirl (SUPGR) 149999 158.34 (+0.88)          Possession (PSESN) 149999 31.84 (-0.30)          Michael 2 (MJAC2) 3000 134.78 (+0.33)          Riddick: Furya (RIDC3) 149999 3.74 (+0.07)          Michael H$65 Put (MJACK.PU) 1600 2.59 (+0.14)          Riddick: Furya (RIDC3) 149999 3.74 (+0.07)          The Gauntlet (GNTLT) 149999 35.82 (-0.13)          Possession (PSESN) 149999 31.84 (-0.30)          The Mummy 4 (MUMY5) 4890 95.51 (0.00)          Fantasy Life (FNTLF) 150000 0.85 (+0.01)          Be My Baby (BMYBB) 25000 12.03 (-0.66)          Jennifer's Body 2 (JBOD2) 25000 13.98 (-0.78)          Hadestown: The Musical (HDSTW) 25000 5.62 (+0.88)          Empire City (EMPCT) 25000 16.17 (-0.03)          Lizard Music (LZMUS) 20000 19.02 (+1.06)          Heat 2 (HEAT2) 508 58.43 (+0.11)