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Wonder if Sony will advertise the Sandler film since it's a week before it opens

Posted by: HarryWarden on Jan 19, 20:30 in response to Antibody's post THR: Super Bowl ads for [SUPR8] [TFRM3] [CAPAM] [THOR]...

Always seemed like studios would be better off advertising films that are close to being released and could use the extra push instead of films that really don't need much advanced advertising (Pirates, Transformers 3) because they're presold blockbusters already. I remember back when WB did advertise during the game they promoted Collateral Damage during it and the film opened at number one, probably thanks a lot to the widely seen ad.

THR: Super Bowl ads for [SUPR8] [TFRM3] [CAPAM] [THOR] [PIRT4] [CBALN] [LMTLS]    Antibody on Jan 19, 16:43

yowsa! {nm}   tealfan on Jan 19, 17:18

LMTLS?! Seriously?!!? Seems like a waste of money. The others make sense. {nm}   HarryWarden on Jan 19, 18:17

thought the same thing {nm}   lobogotti on Jan 19, 18:17

Or maybe the Super Bowl will be what puts it over the top... of $10 million :) {nm}   secretstalker on Jan 19, 18:44

Surprised there's no BATLA or Sucker Punch {nm}   secretstalker on Jan 19, 18:45

BATLA is getting one during the pregame, as is JGWIT, PRIES, and PAND2. Warner doesn't do Super Bowl so none of their films will be there. {nm}   tribefan695 on Jan 19, 18:50

Also, [RANGO] is getting one during the game {nm}   tribefan695 on Jan 19, 18:50

Why doesn't WB choose to advertise during the SB? {nm}   HarryWarden on Jan 19, 20:24

Variety: "[It] just doesn't move the needle enough"   tribefan695 on Jan 19, 20:33

Wonder if Sony will advertise the Sandler film since it's a week before it opens   HarryWarden on Jan 19, 20:30





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