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to be clear - most "tracking" companies do not predict box office, they measure marketing. {nm}

Posted by: Moviesnob on Jan 01, 14:45 in response to RogerMore's post I wouldn't say I am in the know, but movie studios and...

Following on from last night's movie prediction accuracy thread, here are the accuracy figures for 2011 and 2010. RogerMore Jan 01, 09:27

Time for RS to update its model. They are consistent losers. {nm} elchan Jan 01, 09:38

Can you believe they are a business? Makes me think I should start my own movie tracking company. {nm} RogerMore Jan 01, 09:54

i dont think they make much money off it. it supplements their main business (they are a theater chain) {nm} Moviesnob Jan 01, 12:35

Then I hope they don't rely on it when deciding how many theatres should show the new releases :) {nm} RogerMore Jan 01, 14:44

It might work for them, at least on a small scale, their data might line up for them, but it's less useful on a national scale {nm} Moviesnob Jan 01, 15:04

Yeah, I'm just being snarky. Thanks for the info. {nm} RogerMore Jan 01, 16:21

So here is the answer to JDolphin's question about how prediction sites performed with blockbusters: RogerMore Jan 01, 09:52

Wow - thanks a lot for all that work!! Happy New Year! {nm} JDolphin Jan 01, 13:20

How did I do overall at BOF for 2011? think somewhere in the 73-75% range? {nm} xiayun Jan 01, 10:05

I'm away from my computer at the moment, but for Jan to May 2012 you were at 77%, second to EW RogerMore Jan 01, 10:54

thx for putting all that together {nm} tealfan Jan 01, 10:24

Just wondering, for those in the know. How do these prediction companies make money from their predictions? elchan Jan 01, 14:01

I wouldn't say I am in the know, but movie studios and theatre companies would be the main customers RogerMore Jan 01, 14:43

to be clear - most "tracking" companies do not predict box office, they measure marketing. Moviesnob Jan 01, 14:45

Roger, thanks so much for putting this together. Truthfully, I'm honored that you even included me in the list and FilmGo Jan 02, 20:28





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