HSX Forum
Movies
THR: How the release of Taylor Swift may or may not have left money on the table with the rookie mistakes made
notfabio
Oct 17, 17:09
Advance Sales hit a wall when AMC sent out press releases about the100 million in advance sales, etc. AMC didn't manage expectations, etc.
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notfabio
Oct 17, 17:10
Taylor is making $4b from the tour itself. a few million more is a rounding error to her
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co-bro
Oct 17, 17:17
(but i also tend to agree with "Even if the film had the full marketing resources of a studio, I’m not sure the audience would have grown.")
co-bro
Oct 17, 17:20
You can strain yourself like THR did and come up with things that could have been improved upon for sure.......(more)
notfabio
Oct 17, 17:34
Which studio put THR to this?
Antibody
Oct 17, 17:11
Probably Universal, they were mutha-f'ing pissed at AMC over opening it against Exorcist and Adam Aron did damage control on a Saturday.
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notfabio
Oct 17, 17:15
I feel like a broken record, but whether something is a success or not is NOT based on how it did based on projections or tracking, but how
Moviesnob
Oct 17, 17:44
If AMC is serious about distribution, then need to hire a team for it going forward, if they don't, they'll burn this out fast after Beyonce
notfabio
Oct 17, 18:24
they do have a person in charge of projects like this. I met her at TIFF. I dont think they have any plans do try to do OR2, thats what they
Moviesnob
Oct 17, 19:07
P*tty mouth :P
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TheWeekendWarrior
Oct 18, 06:09
